Loox Vs. Yotpo: Which Tool Is Better For Your Business?

Table of Contents

Last Updated: April 2024

In the realm of e-commerce, harnessing the power of customer reviews is paramount, and two prominent players in this arena are Loox vs. Yotpo.

This comparison delves into the intricacies of Loox vs Yotpo, helping you determine which tool aligns better with your business objectives. Discover the ideal solution to elevate your online presence and customer satisfaction.

What is Loox?

Loox is an e-commerce review platform designed to help businesses collect and display customer reviews and photos. It focuses on gathering product reviews and user-generated content to boost online credibility and sales.

Loox renders aspects like automated review requests and customizable widgets to enhance customer experience and trust.

loox vs yotpo
Image Source - apps.shopify.com

What is Yotpo?

Yotpo is a leading user-generated content and customer marketing platform tailored for e-commerce businesses. It supplies tools for collecting and leveraging customer reviews, ratings, photos, and Q&A to drive customer engagement and sales.

Yotpo helps brands harness social proof to build trust and amplify their online presence.

Image Source - apps.shopify.com

Loox vs. Yotpo Detailed Feature Overview

1. Review Collection (Rating: ⭐4.6/5, 4 reviews)


Loox offers multiple review collection methods, including in-email, on-site, and SMS. The in-email collection allows customers to submit reviews directly from their email inbox, making it convenient and user-friendly.

The on-site collection widget seamlessly integrates into your website, encouraging customers to leave reviews without leaving the page. SMS review collection is an additional channel to gather feedback from customers who prefer mobile interactions.


Yotpo provides a comprehensive range of review collection methods, including in-email, on-site, SMS, and more. In-email collection facilitates customers to write reviews directly within the email, enhancing the user experience.

On-site widgets can be customized to fit your website’s design and can prompt customers to leave reviews at strategic points in their journey.

Winner: Yotpo

User reviews

“Loox is an amazing review collection & display tools.” ⭐ 5/5 Teegan G.

“Easy to use tool to collect reviews and customer feedback.” ⭐ 5/5 Verified User in Marketing and Advertising

2. Integration (Rating: ⭐4.0/5, 11 reviews)


Integrates with various e-commerce platforms, incorporating Shopify, Shopify Plus, BigCommerce, Wix, WooCommerce, and others. Consolidates with popular email marketing platforms like Klaviyo and Omnisend, enabling you to sync customer data and reviews.

You can easily unify Loox with page builders and tailor-made themes for a website that flows seamlessly.


Boasting a robust integration ecosystem, it supports e-commerce platforms such as Shopify, Magento, WooCommerce, BigCommerce, and more. Incorporates leading email marketing platforms like Mailchimp, Klaviyo, and Bronto to leverage customer reviews for marketing campaigns.

Yotpo lets you connect with popular advertising platforms like Google and Facebook, allowing you to better target your ads.

Winner: Yotpo

User reviews

“I like how easy it is to import reviews multiple ways, as well as the ease of integration with other apps.” ⭐ 5/5 Sarah A.

“I like best it in that it provide third party integration feature to integrate with other platforms.” ⭐ 5/5 Muhammad H.

3. Automated email requests (Rating: ⭐5/5, 4 reviews)


Affords automated email request functionality to stimulate customers for reviews after their purchase. It permits customization of email templates and timing for sending requests.


Grants automated email requests to encourage customers to leave reviews. Yotpo bestows more advanced email modification options, enclosing the ability to create modified review request campaigns.

Winner: Yotpo

User reviews

“Loox knows when a customer order arrives and send an email that makes it very easy for the customer to leave a photo review from their phone or computer.” ⭐ 5/5 Verified User in Retail

“The review request email that is sent out makes it incredibly easy for our customers to write reviews.” ⭐ 5/5 Matt A.

4. Customer support (Rating: ⭐3.7/5, 13 reviews)


Delivers customer support through email and chat. They also present a knowledge base with articles and resources to assist users.


Furnishes a more comprehensive range of customer support options, embracing email and chat support. In addition to digital support, Yotpo equips phone support, enhancing accessibility for users.

Winner: Yotpo

User reviews

“Support has always been very helpful and quick to answer questions.” ⭐ 5/5 Verified User in Luxury Goods & Jewelry

“The support is great and now with the help of the Yotpo community it is even more helpful.” ⭐ 5/5 Ateat S.

5. Pricing (Rating: ⭐3.4/5, 13 reviews)


You can choose from three pricing plans on Loox: Beginner, Scale, & Unlimited, and get started with a complimentary 14-day trial to test their capabilities.

loox vs yotpo
Image Source - apps.shopify.com
    • Beginner

Cost: $9.99/month

Features: 100 monthly review request emails, offer discounts for photo reviews, carousel & popup widgets, multilingual support and support up to 500 orders

    • Scale

Cost: $34.99/month

Features: Full customization, video reviews, Google Shopping and all integrations entail with Beginner perks

    • Unlimited

Cost: $299.99/month

Features: Unlimited referrals, unlimited upsell, Klaviyo Email/SMS review requests and incorporating Scale facets.


You have the choice of selecting from three plans on Yotpo: Free, Growth, and Prime.

Image Source - apps.shopify.com
    • Free

Cost: No cost

Features: Aids up to 50 monthly orders, automatic review requests, design emails from a template, reviews moderation, display reviews on-site and 24/7 chat support.

    • Growth

Cost: $15/month

Features: Google rich snippets, collect photos/videos in reviews, Google shopping ads and covers all Free specifications

    • Prime

Cost: $119/month

Features: Enclosed Growth traits along with additional functionalities like displaying product/shopper attributes, getting shopper insights, and onboarding support.

User reviews

“Very competitive pricing with the features that a business needs.” ⭐ 5/5 Chin J.

“Pricing is reasonable and the service is always up and running.” ⭐ 5/5 Lisa N.

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Loox vs. Yotpo Quick Comparison

Review collectionIn-email, onsite, SMSIn-email, onsite, SMS and more
Automated email requests YesYes
Social media integrationYesYes
Loyalty programNo Yes
Advanced analyticsLimitedStrong
Free trial14-daysNo
Free planNoYes
PricingPaid plans start at $9.99/monthPremium subscriptions begin at $15/month
E-commerce integrationNumerousVast

While deciding between Loox and Yotpo is vital for your business’s success, don’t overlook the importance of refining your customer support. Let’s explore how Saufter can assist you achieve just that.

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Boost Customer Service: Saufter’s Unified Ticket Management

Saufter’sget a single view of all support tickets” quality revolutionizes customer support management.

By centralizing support tickets from various channels into one unified dashboard, it streamlines operations, boosts efficiency, and empowers firms to provide exceptional support. Say goodbye to ticket chaos and hello to enhanced customer service.

Key features

    • Unified dashboard: Access a centralized dashboard where you can view all support tickets, regardless of the source or channel from which they originated.
    • Multi-channel Integration: Consolidates various communication channels such as email, chat, social media, and more, permitting you to manage tickets from different platforms within one interface.
    • Ticket consolidation: Automatically blends tickets related to the same customer or issue, reducing redundancy and simplifying the support process.
    • Ticket prioritization: It’s possible to assign priority levels to tickets and organize them based on urgency, ensuring that critical issues receive immediate attention.
    • Custom views: Customize the view to display specific ticket attributes, such as status, type, or customer information, enabling you to focus on what matters most to your support team.
    • Collaborative workflow: Collaborate with team members by assigning tickets, leaving internal notes, and facilitating communication within the system.
    • Automated actions: Implement automation rules to trigger actions like ticket routing, assignment, or responses based on predefined criteria, saving time and ensuring consistency.
    • Reporting and analytics: Access data and insights related to ticket volume, response times, customer satisfaction, and other metrics to track performance and make data-driven decisions.
    • Search and Filter: Agents can easily search for specific tickets or filter them based on various criteria, making it effortless to locate and manage tickets efficiently.
    • Customer interaction history: Agents have the potential to view a complete history of customer interactions and prior support tickets, granting a more informed and personalized support experience.

Picking the Right One: Loox or Yotpo?

In the showdown between Loox vs. Yotpo, the choice ultimately hinges on your unique business needs.

If you seek a robust, multi-faceted review management system with extensive integrations, Yotpo shines. Conversely, Loox’s simplicity and affordability are ideal for small businesses aiming to efficiently gather and showcase product reviews.

Make your decision wisely, as both tools have strengths tailored to specific business demands.

Saufter is a user-friendly customer support platform designed to optimize ticket management and enhance customer satisfaction. Its customizable interface and scalability make it a versatile choice for improving customer service operations.

Take your customer support to the next level right away.

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