Zoho Social Reviews, Pricing, and Features

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Zoho Social Reviews, Pricing, and Features

Last Updated: April 2024

Looking for a comprehensive Zoho Social review? Look no further! In this blog, we’ll delve into the ins and outs of Zoho Social – the platform that promises to take your social media management to the next level.

Whether you’re a business owner, a marketer, or a social media enthusiast, understanding Zoho Social’s features, pricing, and capabilities is essential to making informed decisions for your digital presence. So, let’s explore what this tool has to offer and how it can elevate your social media strategy.

Pros and Cons of Zoho Social 

Pros

Cons

1. User-Friendly Interface: Offers an intuitive platform suitable for users of all skill levels. 

2. Scheduling: This empowers you to plan and schedule posts across various social media platforms in advance. 

3. Analytics & Reports: Provides comprehensive analytics and reports to track the performance of your social media campaigns. 

4. Collaboration Tools: Allows teams to work seamlessly on campaigns. 

5. Monitoring & Listening: The platform facilitates monitoring and listening to brand-related conversations across social media channels.

1. Limited Integration: Zoho Social’s integration options with third-party tools are relatively more restricted compared to some competitors. 

2. Advanced Features: Some advanced features available in specialized platforms are absent in Zoho Social. 

3. Pricing: While competitively priced, it might not be the most budget-friendly option for startups or smaller businesses. 

4. Customer Support: Occasional delays or issues in customer support response times are reported by some users.

Recommended: Top 6 Shopify Social Media Integration Apps

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Zoho Social Pricing (Rating ⭐4.5/5, 2909 Reviews)

Zoho Social offers a variety of pricing plans tailored to meet the needs of businesses and agencies. For businesses, they provide:

Zoho Social Review - Pricing for businesses
Image source – zoho.com
  1. Standard: Starting at $15/month billed monthly, or $10/month billed annually, it’s an affordable option with essential features.
  2. Professional: For more robust capabilities, the Professional plan starts at $40/month billed monthly or $30/month billed annually.
  3. Premium: Marked as the “Most Popular” and “New”, this plan comes with advanced features and begins at $65/month billed monthly or $40/month billed annually.

For agencies, Zoho Social has:

Zoho Social Review - Pricing for agencies
Image source – zoho.com
  1. Agency: Designed for agencies, this plan commences from $320/month billed monthly or $230/month billed annually.
  2. Agency Plus: Tailored for larger agencies, this plan offers enhanced features starting at $460/month billed monthly or $330/month billed annually.

For most of these plans, you can get Brands & Team Member add-ons, which are charged as follows:

Plan

Brands

Team Members

Billed Monthly

Professional

$17/brand/month

$12/member/month

Premium

$23/brand/month

Agency

$92/5 brands/month

Agency Plus

Billed Annually

Professional

$14.50/brand/month

$10/member/month

Premium

$19.50/brand/month

Agency

$76/5 brands/month

Agency Plus

They also offer a Free Edition, in case you want to explore your options, which includes features like the zShare Browser Extension and publishing on 7 social media channels. 

With this range of plans, Zoho Social ensures businesses and agencies can find a suitable fit for their social media management needs.

User Reviews

The pricing is really affordable in terms of features and functionalities provided by a simple plan.” – ⭐5/5, Verified Reviewer.

Pricing could be better for non profits” – ⭐5/5, Eugene A.

One potential downside of Zoho Social is the pricing. While the platform offers many features that can be helpful for businesses of all sizes, the higher-tier plans can be quite expensive. This may not be feasible for small businesses with limited budgets” – ⭐5/5, Verified Reviewer

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Zoho Social Reviews on Features

Zoho Social Review - Zoho Social home page
Image source – zoho.com

 Zoho Social is a robust social media management tool with a host of features to streamline your social media activities. Here’s a breakdown of Zoho Social’s key features:

Publishing (Rating ⭐4.6/5, 83 Reviews)

Schedule and publish posts across various social media platforms, ensuring consistent engagement with your audience. Plus, visualize your content schedule with an easy-to-use publishing calendar for a well-organized and consistent posting strategy.

User Reviews

We use this tool to schedule posts across multiple platforms. We publish 3-4 posts and reels on daily basis.” – ⭐5/5, Verified Reviewer.

scheduled posts sometimes Did Not Publish (!!!). Especially multi-image posts.” – ⭐2/5, Verified Reviewer.

Engage (Rating ⭐4.7/5, 151 Reviews)

Respond to comments, messages, and mentions across multiple social networks from a single dashboard, improving your customer engagement.

User Reviews

responding to comments from one place is superb” – ⭐5/5, Musitwa B.

missed comments from Twitter” – ⭐5/5, Verified Reviewer.

Reports & Analytics (Rating ⭐4.6/5, 677 Reviews)

Gain insights into your social media performance with detailed reports and analytics. Measure engagement, follower growth, and post effectiveness. Keep a close eye on brand mentions, keywords, and hashtags to track conversations and stay informed about what’s being said about your brand.

Also, generate custom reports tailored to your specific business needs.

User Reviews

Zoho Social’s monitoring tools are also impressive, as they allow me to track brand mentions, engage with customers, and monitor competitor activity. The detailed analytics and reporting features have also provided me with valuable insights into social media performance.” – ⭐5/5, Verified Reviewer.

Insights data captured in reports is pretty lacking, especially for posts that are boosted (engagement not captured!! what?!?) so there’s inconsistency with actual metrics.” – ⭐2/5, Verified Reviewer.

Team Collaboration (Rating ⭐4.6/5,77  Reviews)

Collaborate with your team by assigning tasks, managing roles, and working together efficiently to manage your social media presence.

User Reviews

it also allows team members to collaborate efficiently.” – ⭐4/5, AeCha S.

The collaboration features are not very easy to use and keep track of.” – ⭐5/5, Verified Reviewer.

Automate (Rating ⭐4.6/5, 88 Reviews)

Automate repetitive tasks, like scheduling posts in advance, so you can focus on more strategic aspects of your social media strategy.

User Reviews

automated publishing and scheduling features help me to save time by allowing me to plan and schedule social media posts in advance” – ⭐4/5, Verified Reviewer.

The automation features, such as the ability to automatically publish posts from RSS feeds and set up automated responses to customer inquiries, have also been very helpful.” – ⭐5/5, Verified Reviewer.

I’d also like to see more automation for things like hashtags.” – ⭐5/5, Ant C.

Integrations (Rating ⭐4.6/5, 241 Reviews)

Connect Zoho Social with other essential tools and platforms to streamline your workflow and maximize your social media management efforts. That is, by combining its features with the tools you already use, create a more integrated and efficient social media management ecosystem.

User Reviews

integration with other Zoho products such as Zoho CRM, which is seamless and straightforward.” – ⭐4/5, Verified Reviewer.

What I like least in Zoho Social’s limited integration options” – ⭐5/5, Verified Reviewer.

URL Shortener (Rating ⭐4.6/5, 12 Reviews)

Easily shorten URLs and track their performance to analyze click-through rates and engagement.

User Reviews

It automatically shortens the URL and still gives the preview of the URL shared.” – ⭐5/5, Vivek T.

Don’t like how it changes the url address I try to input into its own.” – ⭐5/5, Billy T.

Mobile App (Rating ⭐4.5/5, 599 Reviews)

Manage your social media on the go with Zoho Social’s mobile app, allowing you to stay connected and engaged no matter where you are.

User Reviews

Navigating through the app is a breeze, with its clean and well-organized layout.” – ⭐5/5, Mohammad Sohail S.

The mobile app still needs some more work” – ⭐5/5, Abdiwahab M.

Need to bring in more features in the app and make the mobile app more accessible” – ⭐5/5, Ryan Vitus D.

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Want to Get a Single View for All Your Support Tickets?

Zoho Social shines as a top-tier social media management platform. However, if you are looking for comprehensive customer service that goes beyond standard ticketing systems, Saufter is your solution. This seamless customer support tool offers a consolidated view of customer messages and events on a single screen, enhancing efficiency.

Unifed View - Helplama helpdesk

Let’s see what key features Saufter offers.

Key Features

    • Unite All Channels: Manage various support channels from one central platform, streamlining customer interactions.
    • Real-time Reports: Access up-to-the-minute chat metrics through a real-time dashboard, including volume, response time, and customer feedback.
    • Automated Tracking and Proactive Support: Detect delays and issues with orders automatically to proactively resolve problems and impress customers.
    • Automated Workflows: Streamline e-commerce processes like returns and order changes, while also automating repetitive customer support tasks, such as password reset and login issues.
    • Single Journey View: Offer a clutter-free support experience with context-rich interactions. Present a holistic view of the customer journey.

Overall, Saufter’s intuitive interface and automated workflows ensure efficient cross-channel customer support, boosting satisfaction and loyalty.

Finally!

In a nutshell, Zoho Social is a potent social media management tool that empowers you to efficiently manage your social media presence, engage with your audience, and drive meaningful results. 

While its feature set is impressive, Saufter can take your customer support to the next level. By integrating seamlessly with popular platforms like Instagram, Facebook, and WhatsApp, it ensures efficient and responsive customer care services. The ability to provide 24/7 self-service options via social media further solidifies its appeal.

Sign up to elevate your brand’s customer service today by exploring the capabilities of Saufter.

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