Sprout Social Reviews, Pricing, and Features

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Sprout Social Reviews, Pricing, and Features

Last Updated: May 2024

Looking for authentic insights on Sprout Social? You’ve come to the right place. In this blog, we cover everything you need to know about Sprout Social – from honest Sprout Social reviews to its pricing and impressive features

Whether you’re a social media enthusiast, a marketer, or a business owner seeking the perfect social media management tool, we got all the juicy details to help you make an informed decision. 

So, let’s dive into the world of Sprout Social and discover what makes it a go-to platform for managing your social media presence!

Pros and Cons of Sprout Social

Pros

Cons

1. User-Friendly Interface: Sprout Social is a user-friendly social media management tool with a clean interface that simplifies handling multiple accounts.

2. Robust Social Media Analytics: Offers valuable insights into your social media performance.

3. Excellent Social Media Scheduling: Allows you to schedule and publish posts across multiple social media channels.

4. Unified Inbox: Brings all your social media messages and mentions into one place.

1. Costly Pricing: One drawback of Sprout Social is its higher price point which makes it less budget-friendly for small businesses.

2. Limited LinkedIn Features: While it excels with other platforms, the features for LinkedIn are relatively limited.

3. Reporting Limitations: Some users find the reporting options lacking customization and depth for comprehensive analysis.

4. Limited Integration: Integrations with certain social media platforms and third-party tools may be limited.

Recommended: Sprout Social Alternatives & Competitors

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Sprout Social Pricing (Rating ⭐4/5, 554 Reviews)

Sprout Social Reviews - Sprout Social Pricing
Image source – sproutsocial.com

Sprout Social offers a range of pricing plans to suit different business needs and budgets. You can start with a 30-day free trial or request a demo to explore their social media management solution.

  1. Standard: At $249 per month, it’s perfect for small teams managing multiple accounts. Each additional user costs $199/month. 
  2. Professional: The most popular plan at $399 per month; it’s ideal for growing businesses. Additional users cost $299/month. 
  3. Advanced: For $499 per month, it provides you with more tools and capabilities. Additional users are $349/month. 
  4. Enterprise: You need to contact them for custom pricing.

Additionally, Sprout Social offers premium solutions like Listening, Premium Analytics, and Employee Advocacy, which you can add to any plan. These features unlock valuable social data insights, deeper analytics, and enhanced brand reach through employee advocacy.

User Reviews

Sprout Social is hideously expensive. Seriously. However, if you can afford it, Sprout is one of the best all-around tools on the market.” – ⭐4/5, Verified Reviewer.

1. It is quite expensive 2. Add on features costs more than the tool itself.” – ⭐5/5, Kiran S.

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Sprout Social Reviews on Features

Sprout Social Reviews - Sprout Social homepage
Image source – sproutsocial.com

Here’s the breakdown of key features of Sprout Social:

Social Media Scheduling (Rating ⭐4.4/5, 129 Reviews)

Sprout Social allows you to plan and schedule your social media posts in advance. This feature saves time and ensures your content reaches your audience at the right time.

User Reviews

The scheduling feature also enables us to plan posts across multiple platforms in advance.” – ⭐5/5, Maryam N.

Many times I have scheduled posts that have not gone live, which leads to double handling when scheduling the posts” – ⭐4/5, Paige S.

Social Listening (Rating ⭐4.6/5, 53 Reviews)

Understand your audience and industry trends better with social listening. It helps you identify key topics, keywords, and sentiments related to your brand or industry.

User Reviews

The listening feature is also useful in providing us with valuable news and data on a wide range of topics.” – ⭐5/5, Maryam N.

We pay extra for the listening tools, which provide too many false positives and requires too much work to really be as helpful as we’d like.” – ⭐5/5, Verified Reviewer.

Team Collaboration (Rating ⭐4.2/5, 9 Reviews)

Collaborate seamlessly with your team using Sprout Social. Assign tasks, manage workflows, and ensure efficient communication for your social media campaigns.

User Review

Perfect for collaboration and the structure of permissions and approvals helps on a team level.” – ⭐5/5, Verified Reviewer.

Integrations (Rating ⭐4.4/5, 25 Reviews)

Integrate Sprout Social with tools like CRM systems to align your social media efforts. This integration allows for better customer engagement, personalized interactions, and streamlined workflows.

User Reviews

provides multiple integrations like – IG, FB, Twitter, Pinterest, etc.” – ⭐5/5, Arheer G.

It would be nice if they offered a wider variety of help desk software integration” – ⭐4/5, Heather H.

Audience Targeting (Rating ⭐4.5/5, 2 Reviews)

Reach the right audience with targeted social media campaigns. Sprout Social lets you define and segment your audience for more effective marketing.

User Review

Being able to schedule posts and select various target audiences, time zones, etc. helped make our social media strategy much more sophisticated.” – ⭐4/5, Jennifer C.

Content Calendar (Rating ⭐4.1/5, 48 Reviews)

Plan and visualize your social media content with a content calendar. It helps you maintain a consistent posting schedule and ensures a well-organized social media strategy.

User Reviews

I love that you can see a calendar of upcoming posts so I can see if there are any gaps in our calendar.” – ⭐5/5, Verified Reviewer.

Sometimes the content calendar glitches and it shows all of the posts per day, including shares, that we didn’t necessarily create. It can be a little messy and difficult to navigate when this happens” – ⭐5/5, Cari E.

Monitoring & Analytical Reporting (Rating ⭐4.4/5, 284 Reviews)

Sprout Social’s monitoring feature helps you to monitor what people are saying about your brand so you can stay on top of mentions, comments, and messages across different social platforms.

Gain valuable insights into your social media performance, including campaigns. Sprout Social provides in-depth analytics and reports, allowing you to measure the impact of your social media efforts. Plus, it gives you a clear picture of your social media ROI.

User Reviews

Provides excellent insights and analytics to help improve social growth and understanding of how certain posts are performing.” – ⭐4/5, Paige S.

Lack of insights offered into what we should be posting, which other rivals are offering.” – ⭐3/5, Nicole B.

Mobile App (Rating ⭐4.4/5, 60 Reviews)

Stay connected and manage your social media on the go with Sprout Social’s mobile app. Access all the essential features right from your smartphone or tablet.

User Reviews

You can download their app and become a scheduler to post multiple things to Instagram which is an extremely handy feature.” – ⭐5/5, Verified Reviewer.

The mobile app was glitchy and did not allow saving edits to scheduled posts.” – ⭐5/5, Lila S.

I also think that their mobile app could be a little more user-friendly.” – ⭐5/5, Verified Reviewer.

Sprout Social provides a comprehensive suite of tools to streamline your social media management, increase engagement, and build a stronger online presence for your brand.

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Want to Get a Single View For All Your Support Tickets?

Image Source – saufter.io

Overall, Sprout Social is a top-notch social media management (SMM) platform, though it is expensive. Aside from SMM, if you want to deliver exceptional customer service, Saufter is the way to go

This hassle-free customer support solution goes beyond a simple ticketing system. It allows you to view all customer messages and important events on a single screen, providing a complete view of the customer journey instead of just focusing on tickets. This enables you to provide fast and efficient customer support, ensuring a seamless and context-rich experience.

Let’s look at some of Saufter’s key features:

Key Features

    • Unite All Channels: Manage all your support channels, including email, live chat, phone, and socials, from one centralized place, streamlining your customer interactions.
    • Real-time Reports: With the real-time dashboard, you can access up-to-the-minute reports on chat metrics, including volume, response time, tags, and customer feedback.
    • Automated Tracking and Proactive Support: Saufter stands out by automatically detecting delays and issues with customers’ orders, enabling you to proactively resolve situations and leave a lasting impression on your customers.
    • Automated Workflows: Automate and streamline crucial e-commerce workflows, such as returns and order modification. Also, it offers custom automation for repetitive customer support requests like login issues and password resets.
    • Single Journey View: Saufter’s innovative Single Journey View tool allows you to gain a clutter-free support experience, adding more context to their interactions with customers.

Unifed View - Helplama helpdesk

With its user-friendly interface and automated workflows, Saufter ensures efficient customer support across all channels, ultimately leading to increased customer satisfaction and loyalty.

Final Thoughts!

In conclusion, Sprout Social emerges as a robust social media management tool with its comprehensive features tailored for businesses of all sizes. Its versatile capabilities in social media scheduling, analytics, and engagement empower brands to effectively manage their online presence. With its intuitive interface and collaborative features, it’s a solid option for enhancing social media strategies.

However, if you want to elevate your customer support game, we recommend Saufter. It seamlessly integrates with Instagram, Facebook, and WhatsApp and offers efficient customer care services. It lets you empower your customers with 24/7 self-service options via social media platforms. 

Sign up to elevate your brand’s customer service experience today with Saufter.

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