Reviews, Pricing, and Features

Table of Contents Reviews, Pricing, and Features

Last Updated: April 2024

Are you aware that 92% of consumers read online user reviews before making any purchase decision? And, is a platform that empowers businesses to collect and manage customer reviews effectively. Thus, in this blog, we’ll explore reviews, pricing, and features

Whether you’re a small startup or a well-established enterprise, provides the tools and solutions you need to enhance your online reputation, build trust with customers, and drive growth. Join us as we dive into the key features and pricing options of, helping you make informed decisions for your business’s success.

Table of Contents:

Pros and Cons of



  1. Customer Reviews: Offers a robust platform for collecting and managing authentic customer feedback.
  2. Online Reputation: By showcasing positive customer reviews on your website and other platforms, helps improve your online reputation.
  3. Review Management Tools: Provides various tools for monitoring and responding to customer reviews, including sentiment analysis and review replies. 
  4. SEO Benefits: Offers structured data markup and integration with search engines, boosting visibility in search results and improving SEO. 
  5. Integration Options: Integrates with popular platforms like Shopify and Magento, making it easy to incorporate customer reviews into your website or store.
  1. Pricing Structure: may not be suitable for businesses with limited budgets, and it’s important to consider the pricing plans and features in relation to your needs.
  2. Learning Curve: There may be a learning curve for new users to fully grasp the platform’s functionalities. 
  3. Limited Customization: Some users may find the customization options limited, with certain design and layout restrictions. 
  4. Review Moderation Challenges: Handling negative reviews can be challenging, and businesses should have a strategy in place to address negative feedback effectively. 
  5. Additional Features: may lack certain features like social media integration or advanced analytics, which some businesses may require.

Recommended: Top 5 Google Review Apps for Shopify Stores Pricing (Rating ⭐4.8/5, 34 Reviews) Pricing
Image source – offers 4 flexible pricing plans. 

  • Early State: For early-stage brands, you can collect reviews at an affordable price of only AU $65 per month. This allows you to gather valuable feedback and build credibility from the start.
  • Growth: If you’re experiencing growth and want to amplify your reviews and UGC efforts, the Growth plan at AU $135 per month is perfect for you. With 500 monthly invitations, you can engage more customers.
  • Professional: For brands that require deeper insights and understanding, the Professional plan at AU $235 per month offers 2500 monthly invitations. 
  • Enterprise: Larger brands with complex needs can go for the Enterprise plan that starts from AU $799 per month and offers unlimited invitations. This plan is designed for brands that require advanced controls and customizations to meet their specific requirements.

Note: All the plan prices don’t include GST. also provides powerful bolt-ons, allowing you to add optional extras for a custom plan tailored to your needs. These extras include features like Loyalty & Referrals, Reputation Management, UGC, and more.

No matter which plan you choose (except for Enterprise), offers a 14-day free trial. Plus, there are no annual contracts, giving you the flexibility to adapt as your business grows. And to give you peace of mind, offers a 90-day money-back guarantee.

User Reviews

Feature reach and competitive price. No contract.” – ⭐5/5, Verified User.

It would be nice if there was a pricing plan between Early Stage and Growth. We will probably upgrade to the Growth plan in the coming months, but it would have been nice to have a stepping stone price point.” – ⭐5/5, Verified User.

we would like to see a slightly different structure of the offered plans. Especially for smaller stores the costs are not insignificant. Here it would be nice if then also in the entry plan more features were included.” – ⭐4.5/5, Mario W.

Recommended: 10 Top Shopify Product Review Apps

Breakdown of Features offers a wide range of features to help businesses effectively manage and leverage customer reviews and feedback. Let’s take a closer look at’s key features:

Google Seller Ratings  (Rating ⭐4.8/5, 63 Reviews) Google Seller Ratings
Image source –

With, you can showcase your seller ratings and get stars next to your Google Ads. This helps build trust and credibility among potential customers, increasing the chances of driving conversions.

User Reviews

thumbs up for the real integration into the Google rating system.” – ⭐4.5/5, Mario W.

What problems is solving and how is that benefiting you? getting genuine product and company reviews into Google Search, Google Ads & Google Shopping” – ⭐5/5, Arnaud J.

Local Reviews (Rating ⭐4.6/5, 3 Reviews)

Build stronger relationships with your local customers through the Local Reviews feature. Encourage customers in your local area to leave reviews, helping to improve your reputation within the community.

User Reviews

Once you have the set up of the templates customized, everything works automatically – you’ll be collecting reviews on an ongoing basis, with the ability to customize the ratios between google, local, and other 3rd party sites.” – ⭐4.5/5, Verified User.

Nothing on the “disklike” part. But some areas can be improved – Managing local reviews is a bit – Managing all Reviews Interface could be better designed (We have 21 local + 1 Company)” – ⭐4.5/5, Sam C.

Review Publishing (Rating ⭐4.8/5, 4 Reviews)

Publish reviews collected through and reap the SEO benefits. By displaying customer reviews on your website, you not only provide valuable social proof but also improve your search engine rankings.

User Reviews

What problems is solving and how is that benefiting you? Providing the right platform that helps business to collect & publish reviews for their customers.” – ⭐5/5, Clifton L.

The widgets for publishing reviews can be better.” – ⭐4.5/5, Sam C.

Attributes (Rating ⭐4.5/5, 6 Reviews)

Gain deeper product and customer insights with the Attributes feature. Collect specific information about your products and customers to better understand their preferences and tailor your offerings accordingly.

User Reviews

collect feedback and ratings for our business and appearance as well as for specific products.” – ⭐4.5/5, Mario W.

Both the Company and Product reviews collection mechanisms work like a charm.” – ⭐4/5, Hades K.

Review Collection (Rating ⭐4.8/5, 200 Reviews)

Engage customers through different mediums and gather their feedback in a way that suits them best. Capture powerful video reviews, request reviews through SMS for convenient responses, and collect in-store reviews to capture experiences from customers who interact with your brand in person. Also, you can collect customer feedback via surveys.

User Reviews

I really like that you can collect photo, video and text reviews to display across different channels. It’s also great to be able to utilise SMS reviews.” – ⭐5/5, Aisha T.

The UGC options are ace. Lots of good video content too which gets more interactions.” – ⭐5/5, Andy R.

Social Proof (Rating ⭐4.8/5, 20 Reviews) Social Proof
Image source –

Turn your reviews into compelling marketing banners and videos with the Social Proof feature. Showcase positive reviews and testimonials to build trust and credibility among your target audience.

User Reviews

the Social Proof section enabling the publishing of individual reviews with an eye-catching banner is quick” – ⭐5/5, Caroline R.

What problems is solving and how is that benefiting you? The ability to leverage UGC for marketing purposes.” – ⭐5/5, Rory C.

Discover (Rating ⭐4.8/5, 7 Reviews)

Create and display shoppable Instagram Images using the Discover feature. This allows you to leverage user-generated content and turn it into a valuable marketing asset.

User Reviews

It also comes with a shoppable Instagram feed that you normally would have to pax extra for elsewhere.” – ⭐5/5, Charles C.

Great features that allow us to harness user generated content from both reviews and Instagram” – ⭐4.5/5, Gareth I.

Analytics (Rating ⭐4.8/5, 7 Reviews)

Stay ahead of the competition with real-time competitor review data. Monitor and analyze how your competitors are performing to identify opportunities and take strategic actions.

Also, turn reviews into actionable insights with the Merchant Metrics feature. Gain a deeper understanding of your business’s performance by analyzing review data and identifying areas for improvement.

User Reviews

The Review Analytics and Insight is pretty cool, gave me as a CXO and my team lots of insight” – ⭐4.5/5, Sam C.

I particularly like that provides businesses with analytics tools that allow them to track their review performance and identify areas for improvement.” – ⭐5/5, Shauna D.

Recommended: How to Add Reviews to Your Shopify Store

Conclusion is a powerful platform that empowers businesses to harness the power of customer reviews and leverage them to boost their reputation, build trust, and drive growth. With its impressive array of features, from Google Seller Ratings and Review Collection and Analytics, offers a comprehensive solution for businesses of all sizes and industries.

If you are looking for a better alternative review management solution to handle your customer reviews effectively, we recommend Saufter. It seamlessly integrates with Google and Trustpilot and offers a powerful platform to gather, monitor, and respond to customer reviews effortlessly. 

Additionally, Saufter offers customer support solutions to manage your customer inquiries.

Sign up for Saufter today to kickstart your free trial.

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