Moosend Reviews, Pricing, and Features

Table of Contents

Last Updated: April 2024

Are you in need of informative Moosend reviews to assist you in making a well-informed choice regarding this potent social media management tool? 

Your search ends here! In this piece, we’ll delve into Moosend’s pricing, features, and user feedback to furnish you with a thorough insight into the capabilities of this platform. 

Whether you’re an experienced social media marketer or a novice, grasping Moosend’s offerings is essential. Let’s commence!

Moosend Pros and Cons



1. User-Friendly Interface: Easy-to-use platform suitable for all skill levels.

1. Limited Advanced Automation Logic: Some complex automation scenarios may require more advanced logic options.

2. Affordable Pricing: Cost-effective plans starting at $7/month annually.

2. No Free Plan: Moosend does not offer a free plan but provides a 30-day free trial.

3. Powerful Marketing Automation: Robust automation features for both beginners and experts.

3. Limited Template Customization: Template customization may have some limitations.

4. Advanced Segmentation Options: Extensive contact filtering options for highly targeted campaigns.

4. Limited Landing Page Flexibility: Adjusting landing page layouts may be limited once content is set.

5. Extensive Template Library: Wide selection of pre-made templates for easy email creation.

5. Text Wrapping Issues: Minor text wrapping issues may occur in templates.

6.  A/B Testing: A/B testing to optimize campaigns by testing sender names, subject lines, and content.

6. Limited Native CRM Integrations: Native CRM integration options may be limited.

7. Personalization and Dynamic Content: Support for personalization tags and dynamic content.

7. Occasional Reporting Delays: Reports may experience occasional delays.

8. Responsive Customer Support: Responsive live chat support and knowledge base resources.

8. Integration Options Could Be Wider: Expanding integration options may benefit users.

Moosend Pricing

moosend reviews

Free Trial

  • Cost: Try all features free for 30 days at 0$
  • No credit card required
  • Unlimited emails, 1 automation workflow, 1 landing page/form, SMTP server

Pro Plan

  • Cost: $7/month, billed annually
  • 0 – 500 subscribers
  • Features: Unlimited emails, Automation workflows, Landing pages/forms, SMTP server, Dedicated account manager

Enterprise Plan

  • Cost: Custom price
  • Customized for your needs
  • Features: Includes all Pro features, Dedicated account manager, Priority support, Single Sign-On (SSO) & SAML integration, and Dedicated IP Address.

User Review:

“Moosend – Fair Price, Packed With All The Extras!”

⭐ 4.5/5 Irina R.

Moosend Features and Reviews

Sending Emails

  • Variety of Email Campaign Choices: Moosend presents users with five campaign types to choose from, including Regular Campaign, A/B Split Test Campaign, Repeatable HTML Campaign, RSS Campaign, and Automation Campaign.
  • A/B Testing: You can conduct A/B testing for sender names, subject lines, and email content with Moosend. Compare different elements to optimize your email campaigns for better performance.
  • Subject Line Enhancement: Moosend provides a real-time personalized subject line enhancer. It suggests subject lines to improve email deliverability and open rates, with suggestions improving over time.
  • Spam Test: Moosend offers a spam test tool to assess your campaign’s chances of reaching the inbox. It provides a percentage score to help you avoid spam filters.
    moosend reviews

User Reviews:

“Sending emails with newsletters and promotional offers is easy. “

⭐ 4/5, Verified User

“I’m using Moosend for my email marketing meaning – sending emails to the contacts on my list.”

⭐4.5/5, Irina R.

Email Templates

  • Template Variety: Moosend offers an extensive collection of over 75 ready-made email templates, neatly categorized for different purposes. It also permits users to build a library of preferred templates and save customized versions.
  • Template Customization: Customize templates by importing from online sources via links or HTML code or create them from scratch using Moosend’s Email Editor, which features a drag-and-drop editor with different editing modes.
  • Elements and Content Blocks: Moosend’s editor offers 11 elements and content blocks, like images, text boxes, buttons, and more, allowing customization of appearance and behavior via the settings menu.
  • Personalization and Dynamic Content: Enhance engagement with personalization tags to tailor email content to individual subscribers, and leverage conditional visibility and dynamic content for personalized experiences.
  • Template Cloning: Save and reuse templates to maintain consistency in your email marketing campaigns effortlessly.
    moosend reviews

User Reviews:

“The editor is easy to use, and very customizable. The support feature is great, and I always got feedback within minutes.”

⭐ 5/5, Aubrey R.

“Marketers find email automation incredibly helpful, and Moosend offers a wide range of ready-made templates to choose from.”

⭐4.5/5, Divesh S.

Automation Features

  • Workflow Editor: Experience a user-friendly automation workflow editor suitable for beginners and professionals alike.
  • Automation Triggers: Utilize 32 diverse triggers, including web tracking, to power your automated campaigns.
  • Filters and Control Steps: Achieve conditional branching in workflows for precise automation design.
  • Actions: Implement 11 customizable actions tailored to subscriber behavior and conditions.
  • Workflow Templates: Choose from 18 pre-made automation templates, ready for customization.
    moosend reviews

User Reviews:

“Another benefit is its automation capabilities, which save me time and allow me to send personalized, targeted emails to my subscribers.”

⭐ 4.5/5 Maria P.

“Email automation is super helpful for marketers. There are many ready-made templates to use. It has an unlimited email-sending feature which is limited in other software.”

⭐ 4.5/5, Md Nasir

List Management

  • Secure Data Handling: Maintain GDPR compliance with the recommended double opt-in method endorsed by Moosend, ensuring the privacy and security of user data.
  • Email Segmentation: You can access extensive segmentation options with nine pre-made segment templates and 33 criteria for filtering. Combine multiple criteria to create highly targeted segments.
  • Web Tracking: Enhance your segmentation power by utilizing web tracking, which allows you to segment subscribers based on their actions.
    moosend reviews

User Reviews:

“ We have list management and tags that can be set up and the template creation is easy to use too.”

⭐ 5/5, Cat P.

“The list management is simple and straightforward easy to view subscribers and delete un-subscribers more options when getting new subscribers into the system from our website.”

⭐4.5/5 Alan G.

Landing Pages & Forms

  • Landing Page Editor: Moosend’s landing page creation process aligns with email design for consistency, offering 38 templates or custom page creation.
  • Image Flexibility: Resize images directly in the landing page editor for improved alignment and design control.
  • Signup Forms: Moosend provides diverse signup form types, including pop-ups, in-line forms, floating bars, floating boxes, fullscreen forms, and promotional popups, with a gamification feature to boost conversions.
    moosend reviews

User Review:

“Its landing pages on our WordPress sites save hiring pricey developers or going for expensive pro themes.”

⭐ 4.5/5, Rishi B.

“Moosend’s landing page builder is the easiest landing page builder that I’ve tried. It’s very intuitive and easy to get a good-looking page built.”

⭐  5/5, Verified User

Reporting and Analytics

  • Performance Snapshot: In Moosend, you can access vital email marketing statistics such as open rates, click rates, and unsubscribe data.
  • Recipient Activity: Track how your subscribers react to campaigns with insights into opens, clicks, and unsubscribes.
  • Link Click Tracking: Easily view a click map showing which links were clicked and their frequency.
  • Email Client & Device Tracking: Get insights into the devices, email clients, browsers, and operating systems your subscribers use.
  • Activity by Location: Use our interactive map to see campaign performance statistics based on your subscribers’ geographic locations.
  • Advanced Analytics: Enable website tracking through Google Analytics or Moosend’s tracking code for in-depth reporting on your subscribers’ behavior.
    moosend reviews

User Reviews:

“Additionally, its analytical reporting feature helps you understand the results and strategies of your marketing campaigns to do better in the future.”

⭐ 4.5/5, Alan A.

“Reporting and deliverability performance measured at campaign and automation levels”

⭐  5/5, Lucas H.

Saufter: Get A Single View For All Support Tickets

Introducing Saufter: a thoughtfully crafted platform that places your customers at the heart of your business strategy. By seamlessly integrating self-service options with proactive support, this system opens the door to unprecedented success.

Experience the user-friendly interface of Saufter, granting you effortless access to all customer-related information in a centralized hub.

moosend reviews

Key Highlights

  • Empowering Self-Help: Enable users to independently discover solutions, granting them a sense of control over their inquiries.
  • Streamlined Automation: Intelligently automate repetitive tasks to significantly boost overall productivity.
  • Centralized Information Hub: Access a comprehensive overview of customer details with easy scrolling, simplifying, and expediting support processes.
  • Enhanced Order Tracking: Offer proactive order tracking assistance round-the-clock, ensuring a seamless shopping journey for every customer.
  • Seamless Omnichannel Experience: Cultivate consistent connections with customers across various platforms, resulting in a unified and seamless experience.
  • Effortless Integrations: Seamlessly integrate with popular platforms such as Shopify, WooCommerce, Magento, Facebook, and more, streamlining your operations like never before.

Final Words

Thank you for sticking around until the conclusion Moosend review! Now, let’s get to the heart of the matter: Is Moosend the perfect email marketing service for your needs?

If you happen to be a small online business in search of a cost-effective yet potent email marketing solution, Moosend is the ideal choice. 

It not only offers exceptional value but also boasts user-friendliness, along with some impressive advanced features, particularly in the realms of web tracking and automation.

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