Mailchimp Alternatives & Competitors You Need To Know!

Table of Contents

Last Updated: May 2024

Looking for the perfect Mailchimp alternatives that cater to your email marketing needs? 

Email is nearly 40 times more effective than social media in acquiring new customers, and 59% of consumers are directly influenced by marketing emails. Given these compelling statistics, it becomes crucial to explore Mailchimp alternatives.

Additionally, Mailchimp’s frequent changes in pricing have a significant impact on users, prompting them to seek more stable and better alternatives. In this guide, we’ll unveil the top Mailchimp alternatives, highlighting their strengths and demonstrating how they can help you excel in email marketing and drive unprecedented growth and success.

1) Moosend

mailchimp alternatives
Source: Moosend

Rating:4.7/5 

Pricing: 30-day free trial; plans start from $9/month.

Moosend is a robust and versatile email marketing automation platform that empowers you to streamline your marketing efforts and engage with your audience more effectively. 

With Moosend, creating, sending, and tracking email campaigns has never been easier, thanks to its user-friendly interface and an array of powerful features.

Key features

    • Drag-and-drop email editor: Allows you to design stunning email campaigns, customize layouts, add images, and craft compelling content effortlessly.
    • Advanced automation: Create personalized and targeted email sequences triggered by customer behavior or specific events.
    • Segmentation and personalization: Enables precise audience segmentation based on various criteria, helping you send highly personalized messages.
    • Analytics and reporting: Track open rates, click-through rates, and subscriber engagement to refine your email marketing strategy continually.
    • Landing page builder: Offers various templates and customization options to build an attractive landing page.
    • A/B testing: Optimize your email campaigns by conducting A/B tests on different elements, such as subject lines, content, and CTAs.
    • Transactional emails: Automate transactional emails, such as order confirmations and password resets.

2) Hubspot

Source: Hubspot

Rating: 4.4/5

Pricing: $20/month; free plan available.

HubSpot is a comprehensive inbound marketing and sales platform that offers a suite of tools designed to help you attract, engage, and delight customers. 

It provides a unified solution for marketing, sales, customer service, and CRM, streamlining operations and fostering seamless customer experiences. 

Key features:

    • Inbound marketing: Enables you to attract and convert leads through content creation, SEO optimization, social media management, and more.
    • Marketing automation: Offers powerful marketing automation features, allowing you to nurture leads and automate repetitive tasks.
    • CRM with insights: HubSpot’s CRM provides valuable insights into customer interactions and engagements.
    • Sales pipeline management: Streamline the sales process, from lead generation to deal closure, with features like email tracking, meeting scheduling, and sales analytics.
    • Customer service tools: HubSpot offers customer service features like ticketing, live chat, and knowledge base management.

3) Omnisend

Mailchimp alternatives
Source: Omnisend

Rating: 4.5/5

Pricing: Free; paid plans start from $16/month

Omnisend is an innovative omnichannel marketing automation platform with a focus on e-commerce businesses. It empowers you to create personalized and engaging customer experiences.

Key features

    • Omnichannel marketing: Connect with your customers across multiple channels, including email, SMS, push notifications, and more.
    • Abandoned cart recovery: Create automated campaigns to target customers who abandoned their carts, enticing them to complete their purchases.
    • Product recommendations: Leverage AI-driven product recommendation features, and suggest personalized product offerings to customers based on their browsing and purchase history.
    • A/B testing: The platform allows you to conduct A/B tests on various elements of their campaigns, such as subject lines, content, and visuals.
    • Integration with E-commerce platforms: Seamlessly integrates with popular e-commerce platforms, enabling you to sync customer data and track interactions in real time.

4) Brevo

mailchimp alternatives
Source: Brevo

Rating: 4.5/5

Pricing: Begins at $25/month, free plan available.

With an intuitive interface and a range of innovative features, Brevo simplifies the email marketing process and helps you connect with your audience effectively.

Key features

    • Drag-and-drop email editor: Brevo’s user-friendly drag-and-drop email editor allows you to design visually stunning and engaging email campaigns with ease.
    • Marketing automation: Offers robust automation capabilities, enabling you to set up automated email sequences based on customer behavior and triggers.
    • Segmentation and targeting: Segment your email lists based on various criteria, such as demographics, past interactions, and purchase history for highly targeted email campaigns.
    • A/B testing: Enables you to experiment with different elements of your email campaigns, such as subject lines, CTAs, and content. 
    • Real-time analytics: Gain valuable insights into email campaign performance with Brevo’s real-time analytics and reporting.
    • Responsive templates: Brevo provides a collection of mobile-responsive email templates, ensuring that emails look great on all devices, from desktops to smartphones.

5) Get Response

mailchimp alternatives
Source: Get Response

Rating: 4.2/5 

Pricing: Free; paid plans begin at $15.58/month.

GetResponse is a powerful and comprehensive email marketing software that empowers businesses to engage their audience, nurture leads, and drive growth through effective email campaigns. 

Key features

    • Autofunnel: Create automated sales funnels for lead generation to conversions effortlessly, streamlining the sales process and maximizing revenue.
    • Webinar hosting: Host live webinars or automate pre-recorded sessions directly within the platform.
    • Landing page builder: Easily create stunning and high-converting landing pages, enhancing lead generation and campaign performance.
    • Advanced segmentation: Segment email lists based on various criteria for highly targeted and personalized campaigns.
    • E-commerce integration: Seamlessly integrate with popular e-commerce platforms to automate email campaigns based on customer behavior, purchase history, and cart abandonment.

6) Constant Contact

Source: Constant Contact

Rating: 4/5

Pricing: Starts at $12/month.

Constant Contact is a reliable and user-friendly email marketing platform that allows for personalized and targeted communication that resonates with individual subscribers.

Key features

    • List management and segmentation: Manage email lists effectively and segment subscribers based on demographics, interests, and engagement levels for targeted and relevant messaging.
    • A/B testing: Conduct A/B tests on subject lines, content, and visuals to optimize email campaign performance.
    • Real-time reporting and analytics: Gain valuable insights into campaign performance with real-time reporting and analytics, tracking key metrics such as open rates, click-through rates, and subscriber engagement.
    • E-commerce integration: Seamlessly integrate with popular e-commerce platforms to sync customer data and automate targeted email campaigns.
    • Event management: Promote and manage events with customizable event invitations, RSVP tracking, and event promotion via email marketing.

7) MailerLite

Mailchimp alternatives
Source: MailerLite

Rating: 4.7/5

Pricing: Begins at $18/month with a 30-day free trial.

MailerLite is a powerful and user-friendly email marketing software designed to simplify the process of creating, sending, and managing email campaigns. 

It caters to businesses of all sizes, offering a range of features that empower you to engage with your audience effectively.

Key features

    • Subscriber management: Effectively manage and organize your subscriber list with MailerLite’s subscriber management tools.
    • Drag-and-drop email editor: MailerLite provides an intuitive drag-and-drop email editor with customized templates, and the option to add images, and craft compelling content effortlessly.
    • Advanced segmentation: Segment your email lists based on various criteria, such as demographics, behavior, and past interactions.
    • Landing page builder: MailerLite offers a landing page builder that allows you to create high-converting landing pages to capture leads, promote products, and grow your audience.

8) AWeber

mailchimp alternatives
Source: AWeber

Rating: 4.2/5

Pricing: Free; paid plans begin at $12.5/month.

Designed to streamline email marketing efforts, Aweber empowers you to create, send, and track professional and engaging email campaigns.

Key features

    • Email campaign creation: Design visually appealing and responsive email campaigns. Customize templates, add images, and craft compelling content effortlessly.
    • A/B testing: Conduct A/B tests to optimize performance and improve open and click-through rates.
    • Real-time analytics: Track key metrics like open rates, click-through rates, and subscriber engagement to measure the success of each campaign.
    • Integrations: Seamlessly integrates with popular e-commerce platforms, CRM systems, and other tools.
    • Customer support: Aweber offers excellent customer support, including live chat, email, and phone support.

9) Mailjet

Source: Mailjet

Rating: 4/5

Pricing: Starts at $15/month, free plan available.

Mailjet enables you to create and send visually attractive emails without touching a single line of code. 

Key features

    • Email campaign creation: Mailjet offers an intuitive drag-and-drop email editor that allows users to design visually appealing and responsive email campaigns.
    • Transactional email: Mailjet provides transactional email capabilities, enabling you to send personalized emails triggered by specific user actions, such as order confirmations and password resets.
    • Collaboration: Mailjet’s collaboration features allow multiple team members to work together on email campaigns.
    • API integration: Offers a powerful API that enables seamless integration with various platforms and tools.
    • Deliverability and scalability: With a strong focus on deliverability, Mailjet ensures that your emails reach your audience’s inbox and not the spam folder.

You can also read: Best SaaS tool for startups

Final Thoughts

Exploring Mailchimp alternatives is essential for optimizing email marketing strategies and driving exceptional results. These platforms offer unique features, personalized targeting, and seamless integrations, empowering you to enhance engagement, drive conversions, and foster growth in the digital landscape. 

For top-notch customer support services combined with effective email marketing, Saufter is the ultimate solution. Its automation services facilitate seamless business scaling and deliver exceptional user experiences. 

Begin your journey today with a complimentary 15-day trial!

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