IMAI Pricing – Which Plan Is The Best? [Complete Breakdown]

Table of Contents

Last Updated: June 2024

Are you considering using IMAI for your business? If your answer is yes, then one of the most critical decisions you must make is selecting the right IMAI pricing plan. With multiple options available, it can be overwhelming to decide which plan best suits your needs. 

In this article, you can check out the complete breakdown of IMAI’s pricing plans and their features to make an informed decision. So, let’s get started and find out which IMAI pricing plan is the best for your business.

Table of Contents:

What is IMAI?

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As an influencer marketing platform, IMAI helps brands, agencies, and online stores discover the right influencers. In fact, they analyze and deliver insights about 260+ million influencers on platforms like Instagram, TikTok, YouTube, Twitch, and Twitter. 

Also, IMAI lets you collaborate with your influencers and manage your campaigns. It even delivers end-to-end campaign tracking solutions. Moreover, it uses artificial intelligence and machine learning algorithms to automate your influencer marketing activities

Get analytical reports about your influencer marketing campaigns and optimize your strategies for better results. Overall, with IMAI, you can leverage the power of influencer marketing to reach your target audience and drive sales.

Also, read How to Find The Right Influencers For Your Business

Pros and Cons of IMAI

1. Provides insights about over 260 million influencers.1. You can only analyze a limited number of influencer profiles regardless of which plan you choose.
2. Lets you automate your influencer marketing activities.2. No native support for 3rd party integrations.
3. Has a social listening tool.3. Search function is often slow.
4. There are no additional fees.4. Once you exceed the feature limit of your subscribed plan, there is no way to use it until the next billing cycle.

Also, read10 Best Influencer Marketing Software

Overview of IMAI Prices

IMAI Pricing
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IMAI has 3 pricing plans, namely Individuals, Growth, and Scale. There are no free plans, all these are paid plans. For Individuals and Growth plans, you will get a free trial but for the Scale plan, you need to schedule a demo

IMAI claims that there are no additional fees. Plus, you can downgrade, upgrade or cancel your plan at any time. Furthermore, if you pay for your plan 12 months in advance, you will receive a 2-month discount.

Note that in case you exceed your subscribed plan’s limits on any of the features, you will be unable to use them until the next billing cycle. For instance, you use up all your influencer report limits. Then, you cannot generate reports for the current billing period although you can access past reports.

Also, readBenefits of UGC and How to Leverage it For Small Businesses

Complete Breakdown of IMAI Pricing Plans

  1. Individuals
  2. Growth
  3. Scale

1) Individuals

Price – $99/month

Individuals plan offers all the basic features needed to discover the right influencers for your campaigns and reach out to them. Read about those features in detail below.

Features Included

  • Discover influencers – Search through IMAI’s database of 260+ million influencers on TikTok, Instagram, and YouTube by using over 30 filtering tools.
  • Analyze profiles – Access real-time data about influencers, including their demographics, psychographics, performance, audience information, and contact details. Also, it displays similar influencers. However, you can only analyze 50 influencer profiles in this plan.
  • IMAI score – Through AI-based analysis, IMAI evaluates each influencer and assigns a score from 0 to 100. In addition, gives you a list of advantages and disadvantages of each influencer as well.
  • List analyze – Create a list of influencers. And, forecast the expected views, engagement, and audience demographics for the entire list using IMAI.
  • Email outreach – Easily send emails to influencers directly from the discovery tool after connecting your email accounts to IMAI.
  • Social listening – This feature lets you keep a close eye on your competitors, track hashtags, locate top posts for particular topics, and explore perfect influencers for your promotions.
  • API access – Leverage IMAI’s data and services on your tech platform by accessing its powerful API.
  • Publish lists – Create shareable links for your clients so they can access and review influencer lists along with predicted campaign performance.

Individuals Plan is Good For:

If you are running a small business or startup with a small team, then the Individuals plan is perfect for you.

[Back to Pricing List]

2) Growth

Price – $499/month

Since Growth is a better plan than Individuals, it has more features and costs more. Its additional tools allow you to manage your campaigns. Let’s get into more details.

Features Included

  • All the features in the Individuals plan.
  • Analyze profiles – In this plan, you are allowed to analyze 350 influencer profiles.
  • Invite team members – This plan lets you create logins for up to 5 team members so you can easily collaborate with them. Work together on shared lists and campaigns to streamline your workflow and increase efficiency.
  • Manage campaigns – Create influencer campaigns with ease. Then, track posts, clicks, and conversions automatically, even calculate payouts, and much more.
  • Priority support – Once you subscribe to this plan, IMAI prioritizes you more in providing onboarding, training, technical support, and any other assistance you may need.

Growth Plan is Good For:

When your business is growing, you have teams that are constantly working, and your campaign strategy is set, then go for the Growth plan.

[Back to Pricing List]

3) Scale

Price – $1,200/month

The most expensive plan in IMAI is the Scale. But it is also the plan that delivers all the features that IMAI has to offer. When you subscribe to this plan, you will receive all the Growth plan features and the following add-ons.

Features Included

  • Analyze profiles – Here, you can analyze 2,500 influencer profiles.
  • Invite team members – In this plan, you may create logins for 10 team members.
  • Expanded discovery – Discover even more influencers by gaining access to Twitch and Twitter with IMAI’s expanded discovery feature. As a result, you get access to tens of millions of potential collaborators.
  • White-labeling – Make IMAI’s platform truly yours with white-labeling options. It allows you to replace IMAI’s branding with your own.
  • Success manager – Get personalized support from a dedicated success manager assigned to your account. Furthermore, you can communicate with them directly by opening a dedicated Slack channel for seamless collaboration.

Scale Plan is Good For:

In case you need help to make the best out of the IMAI platform and require access to influencers on channels, Twitter, and Twitch, then subscribe to the Scale plan.

[Back to Pricing List]

Also, readComplete Guide on UGC Influencer Marketing

IMAI Pricing Plans Comparison At a Glance

Per month$99$499$1,200
Feature NamesIndividualsGrowthScale
Discover influencers
Analyze profiles503502,500
IMAI score
List analyze
Publish lists
Email outreach
Social listening
API access
Feature NamesIndividualsGrowthScale
Invite team members 510
Manage campaigns
Expanded discovery
IMAI’s Support
Feature NamesIndividualsGrowthScale
Priority support
Success manager

Which Plan is Best For Your Business?

IMAI is a comprehensive influencer marketing platform that provides a range of tools to discover and connect with influencers on various social media platforms. To use its services, you need to subscribe to any of its 3 pricing plans.

As you can clearly see from this article, each IMAI pricing plan has different usage limits and additional features. So, you can choose the one that fits your business needs and budget.

If you are unsure about using IMAI for your brand, then you should try Saufter. It is the best influencer discovery tool and is affordable for businesses of all sizes.

In addition to identifying influencers for your campaigns, it also gathers happy customer reviews and UGC content from popular platforms like Google and Trustpilot. You can use this content on your social media, as social proof, testimonials, and for marketing purposes.

So, what are you waiting for?

Start your free trial of 15 days from here! No credit card is required!



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