Venturing into digital commerce needs you to stand out of the crowd, grow past the cluttered noise. Cloud-based eCommerce platforms host the prerequisites powerful enough to give you the edge. The ultimate goal that these eCommerce solutions provide is – a voice to your brand. When you speak through your brand’s voice, you create brand awareness that helps drive recognition.
Such platforms help you create a website, an online shop, social outreach, communication network, and more. The market for eCommerce platforms is vast, and finding the right platforms makes all the difference. You need to weigh in the features these platforms provide and choose the one that best suits your business model.
Top 5 Cloud-Based eCommerce Solutions you need to know about
It doesn’t matter if you own a small business with limited inventory or a massive business with 100s of stock variations. There is a platform that caters to your need, and here is the list of top platforms you should definitely consider.
Shopify is the Apple of cloud eCommerce platforms. Yes, such is the popularity of this platform which is home to 600,000 online businesses. The active users of this platform are mind-boggling at the count of one million worldwide.
This e-commerce cloud platform is feature-rich and as bespoke as it can get. Businesses have a high scope of success when hosted via Shopify as it is stuffed with high-quality tools, social channel call-out, online and offline stores, 100 payment gateways, fonts, designs, and more.
Reasons to pursue Shopify? 6,700+ apps and plugins, Easy to scale, and a deep knowledge base with 24/7 customer support. Shopify is a fantastic platform if you have just started and are on the path to scale. But, anything beyond that, such as massive product variants with budgetary plans, may not sit right with Shopify.
Shout out to the small-scale sellers; we got your back. This e-commerce cloud platform is for brand owners dealing with less than 100 products. What’s attractive about Wix is its drag and drop functionality that allows you to get a preview of what the customers would see.
There are a lot of wins tied with Wix when it comes to entrepreneurs who wish to keep their products line narrow. The platform is easy to get started, edit, design, and is even mobile-friendly. At a reasonable price, you get phone, email, social media support, and a knowledge base.
If you have a booming business already where inventory and sales volume are both high, this platform would probably catch your eye. Features, pricing, service wise, this platform is like Shopify’s mirror. The only difference is, Shopify caters to small-scale businesses, while BigCommerce is the perfect host for large-scale operations.
It gets better if you have more than 100 variants for one product. The platform allows a maximum of 600 variants, all connected to one SKU. Furthermore, there is no limit to staff accounts. This gives a lot of liberty to the store users to manage the store from anywhere.
The platform also gives owners access to multiple channels, so they are in the loop with transactions and buying behavior. Facebook, Instagram, Walmart, Amazon, eBay, Wish, MercadoLibre, and TikTok are the go-to channels, while the others can be availed through third parties.
However, the unique features of this cloud-based eCommerce software are also some of the demerits. The SKU capacity makes the store complex to handle for a small-scale operation. If you want a jaw-dropping and friendly website, you need to get your hands on a developer. Lastly, the editing process is just daunting, the reason you cannot have the freedom of implementing just about any changes in design.
If you are looking for cloud eCommerce platforms that are easy on your pockets yet powerful, you barely need to go beyond Weebly. Weebly lets owners sell a collection of products (both online and offline) and services. Other advantages tied with this platform are Google Advertising credits and e-mail marketing.
They have an amazing app that lets you feasibly handle your store in case you are on the go. You can use the app to print shipping labels simply via your camera; it is just as easy as it can get. Weebly also has the easy-to-use drag and drop feature that enables convenience in the store building.
Downsides? Limited checkout options and limited store inventory makes it a bad choice for large businesses with massive inventory or product line. Perks? Creative control, SEO-friendly, blog and portfolio, Instagram integration, FAQs, and more.
An all-in-one cloud-based eCommerce solution helping brands prosper since 1999. Any business, irrespective of size, would find it easy to build a store using Volusion and expand it in the future. The platform offers drag and drop functionality alongside in-page editing that supports an easy process of building an attractive store.
Other attractions of the platform are rich text product reviews, native compliance options, membership, multiple payment options, or loyalty options. Are there any setbacks? Well, you cannot sell digital goods, and neither can you choose to blog.
Besides, the platform offers multichannel integration with frequent prompts that are lifesavers. Volusion also makes it easy for owners to track the transactions and keep a hold of all the analytics. In case you need help, the Volusion customer service team is available 24/7.
Some Other Platforms Worth Your Time
Special attractions of Squarespace are templates, analytics, marketing tools, and pricing. The best part about this platform is that there are no transaction fees, and the business models are super affordable.
If you are a well scaling business, this platform is a strong competitor. You would have access to entering ample variants, SKUs, and unlimited products. Multiple payment options is just another perk served on the side.
WooCommerce is a tad bit different from the conventional eCommerce platforms mentioned above.
It is an open-source platform for WordPress, and it is free to use.
You would have access to email marketing through the platform, which allows you to sell online as well as offline. It is well suited for affiliated products and comes with a bunch of payment options.
Here is another option for companies looking for an open-source eCommerce platform. OpenCart has no monthly fees and comes along with plenty of themes. Its dashboard comprising important metrics like sales, customers, and more enables ease in analysis and strategizing. It also comes with easy customer support and multiple payment options.
If you want to create a tie-breaker strategy for your eCommerce business, start with creating the best digital commerce. When you break the code to the most suitable cloud-based eCommerce solutions for your business, your lead conversion rate will skyrocket. Ultimately, you would build a brand that is trusted and best serves the clients or customers.
Partnering with Helplama would give you enough room to keep your creative chops running. You can outsource all your customer service needs to us and focus on creating groundbreaking products for your eCommerce business.
Also, you can try the Helplama Helpdesk – the customer service software that can help you automate and scale your customer support.
Get in touch with us today to check how we have created the right customer service process for your business needs.