Bloomfire vs Confluence Comparison Which One Is Best For Your Business

Table of Contents

Last Updated: June 2024

Bloomfire vs Confluence

Introducing Knowledge platforms could be the biggest strategic advantage for your business. The users are also willing to learn more about products and services as it helps them to solve any issues they might face while using them.

In addition, it helps in reducing the workload for your agents as the customers can resolve the common problems by themselves while the staff focuses on difficult matters.

But with the two best software solutions, Bloomfire and Confluence, you may be wondering about which one to employ for your business.

Simply review the Confluence Vs Bloomfire comparison from this article to clear your doubts and pick the best one for your enterprise.

Bloomfire vs Confluence Feature Comparison

Knowledge Management (Final Winner: Both) Bloomfire Rating ⭐4.5/5, Confluence Rating ⭐4.5/5

Content Management (Winner: Both)

Refers to the tools that help in managing the articles or posts that you publish on your website.

  • Bloomfire – Build a post by adding content (text, images, & videos), and publishing it. You may upload files & generate summaries, embed web links, iframe other pages, and upload & transcribe videos.
  • Confluence – You can generate content as pages or blog posts in a space. Format your page and insert elements like date, emoji, and multimedia. Also, use labels to categorize spaces.

Winner: Both

Newsletter (Winner: Bloomfire)

This feature allows you to send relevant and insightful content regularly to your subscribers or members.

  • Bloomfire – By choosing a curated selection of content and customized messages, the community admins and owners can create, edit and send newsletters.
  • Confluence – To send regular content to subscribers, you need a Newsletter addon.

Winner: Bloomfire

Community (Winner: Bloomfire)

Create a community for both your customers and staff so they have access to the required information.

  • Bloomfire – Set up one or more communities where members can find and share content that will benefit each other.
  • Confluence – In order to create a community forum, you need to integrate applications from the Atlassian marketplace.

Winner: Bloomfire

Templates (Winner: Confluence)

Instead of starting from scratch, you can use templates (pre-defined structures or formats) to create content or pages.

  • Bloomfire – Newsletter, and community templates are pre-defined. By cloning a post you can build content from an existing template.
  • Confluence – Various templates ranging from product requirement documents to marketing plans are available in Confluence.

Winner: Confluence

SEO (Winner: Confluence)

Search engine optimization (SEO) tools ensure that your content is optimized for search engines.

  • Bloomfire – Does not provide SEO services.
  • Confluence – Need to integrate other apps to handle SEO attributes.

Winner: Confluence

Advance Search (Winner: Both)

Assists you in finding the information you need quickly.

  • Bloomfire – Has an AI-powered search engine that indexes every word in every file. It even transcribes the words spoken in videos so that you can go to the exact point in a video where the keyword is said.
  • Confluence – Organizes your space to find pages easily with advanced search, labels, and intuitive page hierarchy.

Winner: Both

Homepage (Final Winner: Both)

The components on the homepage are building blocks of your website so it should be designed in such a way that it is easy to access the required information.

  • Bloomfire – Customize your homepage by creating, editing, and arranging widgets. Set quick links, featured feeds, community feeds, and recently viewed posts.
  • Confluence – Dashboard is the default homepage, but you can choose to use a space as your landing page for your website. Further, it allows you to customize the dashboard and space.

Winner: Both

Import and Export (Final Winner: Confluence) Rating ⭐4.5/5

Import (Winner: Confluence)

Instead of writing content, this function lets you just upload files, and then you may customize them to your needs.

  • Bloomfire – Community owners and admins can import bulk content and staff data in CSV format.
  • Confluence – Upload your data in XML format. Import web content, word documents, and content from another wiki. It also enables you to build your own solutions using Confluence APIs.

Winner: Confluence

Export (Winner: Confluence)

It allows you to download content from your site so you can work on it offline, upload it to other services, or simply store it.

  • Bloomfire – Export selected or all of your content and member data in CSV format.
  • Confluence – You can download information in HTML, XML, PDF, and Word formats.

Winner: Confluence

Migrate (Winner: Confluence)

Helps you to transfer content from one place to another. Here a place can be a site, server, or cloud.

  • Bloomfire – In the professional service package, you have the option to migrate your content in bulk.
  • Confluence – Here, you may migrate your content and spaces from the Confluence server to the cloud and vice versa. Also, import spaces from one Confluence site to another.

Winner: Confluence

Supported Platforms (Final Winner: Confluence) Rating ⭐5/5

Desktop Browsers (Winner: Both)
  • Bloomfire – Google Chrome is recommended for best performance. Nevertheless, it works with your Apple Safari, Mozilla Firefox, or Microsoft Edge (compatibility mode in Edge is not supported) browsers.
  • Confluence – Microsoft Edge (Chromium), Chrome, Firefox, and Safari (Mac only) are supported.

Winner: Both

Mobile Browsers (Winner: Confluence)
  • Bloomfire – Apple Safari on iOS and Google Chrome on Android are supported.  Note that it does not work with Chrome on iOS.
  • Confluence – Chrome, Firefox, Safari (iOS only), and Android WebView is supported.

Winner: Confluence

Operating Systems (Winner: Confluence)
  • Bloomfire – It is a web-based Saas application that is accessible on web browsers. 
  • Confluence – Microsoft Windows, Linux (most distributions), iOS 11 or later, and Android 4.4 (KitKat) or later versions are supported. On macOS / OSX, you cannot install Confluence but evaluate it.

Winner: Confluence

Integrations (Final Winner: Confluence) Rating ⭐5/5

Storage Apps (Winner: Confluence)
  • Bloomfire – With Google Drive, One Drive, Box, and Dropbox integrations, you can store your content and upload it to the knowledge-sharing community.
  • Confluence – You can use Google Drive, Microsoft One Drive & SharePoint, Team Files, Dropbox, Box, etc. storage integrations.

Winner: Confluence

Other Apps (Winner: Confluence)
  • Bloomfire – Has Slack, Salesforce, Microsoft Teams, Zendesk, Microsoft Dynamics, Tableau, and SCIM API integrations.
  • Confluence – You may access Jira, Trello, ScriptRunner, EasyBI, Pivot Report, PocketQuery, Atlas CRM, and many more applications from the Atlassian marketplace.

Winner: Confluence

Reporting & Analytics (Final Winner: Confluence) Rating ⭐4/5

Performance Reports (Winner: Confluence)

The reports display important information and metrics that are helpful in gaining insights into the performance of your website.

  • Bloomfire – You can get information about the content displayed, members of your community, the engagement rate of newsletters, key data of search engine metrics, licensing, and task metrics for your entire account.
  • Confluence – Gives access to 900 measures that can be customized into visual charts, graphs, and table components. You may output them to XML, CSV, database, PDF, and Microsoft Office formats.

Winner: Confluence

Security (Final Winner: Confluence) Rating ⭐5/5

Backup & Recovery (Winner: Both)

Having a backup protects your business against loss of data which means you can recover it without any worries.

  • Bloomfire – Replicates your database across multiple availability zones (AZs) in real-time. Additionally, takes snapshots of data and stores them apart from Boomfire servers.
  • Confluence – Either manually back up your data or schedule an XML backup. After that, restore it whenever you experience problems.

Winner: Both

Single Sign-On (Winner: Both)

The SSO authentication enables your users to navigate through the system without any need to create multiple credentials and passwords.

  • Bloomfire – Supports Single Sign On authentication.
  • Confluence – Uses SAML SSO to authenticate your customers across Atlassian cloud products.

Winner: Both

Security Certifications (Winner: Confluence)

To qualify for any security certification, your organization needs to follow specific policies and practices that are verified by the respective authorities. Only when the audits are successful, your company receives the certificate.

  • Bloomfire – It is SOC2 certified, HIPAA ready, and GDPR compliant.
  • Confluence – Atlassian’s featured certifications are ISO/IEC 27001, SOC2, SOC3, FedRAMP, PCI DSS, and VPAT.

Winner: Confluence

Authentication & Authorization (Winner: Both)

Authentication is the process of verifying the identity of your users whereas authorization is making sure that only approved persons will get access to your resources.

  • Bloomfire – Allows system admin to assign different roles and permissions to easily manage your teams. Also, Bloomfire is stored in Amazon Web Services which uses multiple security layers. That means, it can prevent unauthorized access to hardware and infrastructure.
  • Confluence – Features such as SAML SSO, automate user provisioning (SCIM), 2-step verification, and revoking unauthorized API tokens helps to protect your data with authentication controls.

Winner: Both

Also, read Document360 Vs Confluence comparison


Bloomfire is a software-as-a-service (Saas) application that offers knowledge management functions. Confluence is a remote-friendly team workspace that allows you to handle your knowledge base.

Both software lets you deliver services to your customers and employees. Review the Bloomfire Vs Confluence comparison of its features and recognize which one is the best fit for your business.

In case you are still overwhelmed, then simply hire Saufter. It allows you to design and create a knowledge base for your users. In addition, it offers automation, marketing, agent-related, and basic customer support services.



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