11 Best Hootsuite Alternatives & Competitors You Need To Know!

Table of Contents

Last Updated: April 2024

In modern social media management, seeking out effective Hootsuite alternatives has become a strategic necessity. As businesses increasingly diversify their digital presence, discovering versatile solutions to optimize social media strategies is imperative. Explore these 11 exceptional alternatives that offer innovative approaches to elevating your online engagement.

1. Agorapulse

hootsuite alternatives

Rating: 4.5/5

Pricing: Begin with a cost-free option and upgrade to a Standard subscription for $49 per user per month, with yearly billing.

Agorapulse is a social media management tool that streamlines social media management, enhances engagement, and provides actionable insights for better decision-making.

Key Features

    • Social Media Scheduling: You can plan and arrange posts for multiple social media platforms in advance.
    • Content Queue: It lets users create a queue of evergreen content that can be recycled and displayed at specified intervals.
    • Hashtag Tracking: Enables users to track hashtag performance, which is valuable for monitoring campaign or trend reach and engagement.

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2. SocialBee

hootsuite alternatives

Rating: 4.8/5

Pricing: Entry begins at $29 per month, and you can explore with a complimentary 14-day trial.

SocialBee assists in the management of social media for individuals and businesses, streamlining their actions in the digital landscape.

Key Features

    • Content Categories and Evergreen Posting: Allows users to organize their content into categories and create posting schedules for each category.
    • URL Shortening and Tracking: Provides URL shortening and tracking features, allowing users to create custom short links for their content.
    • URL Import: SocialBee allows users to import and schedule content from external sources by providing article or blog URLs.

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3. Pallyy

hootsuite alternatives

Rating: 4.8/5

Pricing: You can begin with a free subscription and subsequently switch to the Premium plan for a monthly fee of $15, with a 14-day trial included.

Streamline your social media efforts using Pallyy, a management tool empowering you to strategize, compose, and arrange posts across leading platforms.

Key Features

    • Post Planning and Scheduling: Enables users to pre-arrange and schedule social media posts ahead of time.
    • Cross-Platform Posting: Supports multiple major social media platforms, enabling users to publish content on various networks like Facebook, Twitter, Instagram, LinkedIn, and more.
    • Content Creation: Create and customize social media posts, including adding text, images, videos, and links to posts.

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4. Sendible

hootsuite alternatives

Rating: 4.6/5

Pricing: Begins at $29/month with a 14-day trial included.

Sendible is a comprehensive social media management tool designed to enhance engagement, save time, and provide actionable insights for optimizing social media strategies.

Key Features

    • Social Media Scheduling: Users gain the ability to schedule and publish posts on various social media platforms, promoting a regular posting rhythm.
    • Content Planning and Calendar: Provides a visual content calendar that allows users to plan, organize, and manage social media content effectively.
    • Automated Posting Queues: There is the ability to create posting queues that automatically recycle and repost evergreen content, ensuring a consistent online presence.

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5. Metricool

hootsuite alternatives

Rating: 4.0/5

Pricing: Kick off with a free subscription and then level up to the Starter plan for $18 per month, with annual billing.

Metricool is a powerful social media analytics and management platform for data-driven content optimization.

Key Features

    • Social Media Analytics: Provides detailed analytics on key social media metrics, including engagement, follower growth, reach, impressions, and more.
    • Content Scheduling: Allows users to schedule and automate social media posts across various platforms, ensuring a consistent posting schedule and saving time.
    • Content Calendar: Metricool offers a content calendar that visually displays scheduled and published posts. This helps users plan and organize their content strategy.

Check out this: Hootsuite Reviews, Pricing, and Features             

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6. Iconosquare

hootsuite alternatives

Rating: 4.4/5

Pricing: Dive in for $24.77/month, complemented by a 14-day free trial.

Enhance your social media strategies with Iconosquare, a dynamic analytics and management platform catering to businesses and agencies.

Key Features

    • Content Scheduling:Facilitates users in organizing and auto-posting images and videos on Instagram, contributing to a uniform posting schedule.
    • Competitor Analysis: Users can monitor competitors’ Instagram performance, compare metrics, and identify trends within the industry.
    • User Engagement Insights: Track your posts’ engagement, including likes, comments, and shares.

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7. Crowdfire

hootsuite alternatives

Rating: 4.2/5

Pricing: Initiate your journey with a free account and later opt for a Plus annual subscription at $7.48 per month.

Crowdfire is a versatile social media management tool designed to streamline content scheduling, growth strategies, and audience engagement.

Key Features

    • Content Scheduling: Allows users to schedule posts across various social media platforms, including Twitter, Instagram, Facebook, Pinterest, and LinkedIn.
    • Content Curation: Offer content curation suggestions based on users’ interests, allowing them to discover and share relevant content from their industry.
    • Follow/Unfollow Management: Possibly offer features for helping users manage their followers and unfollowers on platforms like Twitter and Instagram.

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8. Sprout Social

hootsuite alternatives

Rating: 4.4/5

Pricing: Embark on $249 per month, and explore the service through a free trial.

Sprout Social equips businesses with a potent platform to streamline management, analysis, and engagement across their digital presence.

Key Features

    • Social Media Scheduling: Allows users to plan and share posts across multiple social media platforms, ensuring a harmonized and predictable posting schedule.
    • Social Media Analytics: Offers detailed insights into social media metrics such as engagement rates, follower growth, impressions, and more.
    • Social Listening and Monitoring: Enables users to monitor brand mentions, industry trends, and relevant conversations across various social media platforms. 

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9. TweetDeck 

hootsuite alternatives

Rating: 4.5/5

Pricing: Completely free

TweetDeck is a Twitter management tool that allows users to efficiently monitor, schedule, and engage with tweets across multiple accounts in real-time.

Key Features

    • Multi-Account Management: Allows users to manage and monitor multiple Twitter accounts simultaneously from a single dashboard.
    • Real-Time Tweet Monitoring: Provides real-time streams of tweets, allowing users to monitor specific keywords, hashtags, mentions, and conversations as they happen.
    • Tweet Engagement Metrics: Offer basic engagement metrics such as retweets, likes, and replies for each tweet.

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10. Tailwind

hootsuite alternatives

Rating: 4.3/5

Pricing: You can start with a cost-free option and consider advancing to the Pro plan for $12.99.

Tailwind is a social media scheduling and analytics tool focused on Pinterest and Instagram.

Key Features

    • Visual Content Planner: Offers users a graphical content calendar, enabling them to meticulously plan and schedule posts on Instagram and Pinterest.
    • Smart Scheduling: Users receive recommendations for posting at optimal times, synchronized with their audience’s highest activity, resulting in heightened engagement.
    • Tailwind Tribes: Tailwind Tribes are communities where users can share their content and discover content from others in the same niche.

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11. Buffer

hootsuite alternatives

Rating: 4.3/5

Pricing: Begin your journey at no cost. Pick the $6 Essentials monthly plan with a 14-day trial period.

Providing a holistic approach to social media management, Buffer offers content scheduling, engagement optimization, and thorough analytics across diverse platforms.

Key Features

    • Content Scheduling: Users can plan and post content across a diverse array of social media platforms.
    • Visual Planner: Empowering users with a visual scheduler, Buffer permits them to rearrange and preview Instagram posts through a grid layout.
    • Post Analytics: Offer detailed insights into individual social media posts’ performance, including engagement metrics.

Conclusion

As social media management expands, these 11 Hootsuite alternatives and competitors offer tailored solutions for diverse needs. With a blend of scheduling prowess, analytics depth, and specialized focus, you can explore these alternatives to optimize their social media strategies beyond the traditional landscape. The realm of choice is abundant, empowering individuals and businesses to curate their ideal social media management approach.

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