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12 Best Shopify Google Shopping Apps

Shopify and HubSpot

Last Updated: March 2024

If you are looking for a Google Shopping app for your Shopify store, you are at the right place.

Well, Google Shopping campaigns are an effective way to expand your audience. These ads can be displayed on regular search, shopping tab on Google search, and image search ultimately growing your business to the moon.

But let’s face it – creating a Google shopping account and setting shopping campaigns is a tough nut to crack. They require you to have a Google Merchant account and submit your product data to the Merchant Center.

Don’t worry we have done that legwork for you. We have provided Shopify apps that will automate this process & will also help you identify the problems with your Shopping campaigns.

Here’s the list –

Simp Feed For Google Shopping (Overall ratings: 4.9/5⭐, 4068 reviews)

Simp Feed For Google Shopping app tops our list with a 4.9-star rating and 4068 reviews. With this app, you can advertise your products like never before and can produce a quality product feed for Google, Microsoft (Bing), Facebook (Meta), and Instagram.

It creates & manages Microsoft Smart Shopping Campaigns and Google Performance Max (Pmax) Campaigns.

Pros:

  • Instant Syncing of Products
  • Smart Shopping & PMax Campaign
  • Supports Multi-Language, Multi-Currency
  • 21-Day free trial

Cons:

  • Tracking problems in Microsoft campaigns

Pricing Info:

  • Basic plan at $4.99/month – Up to 500 Products, Feeds For Facebook & Microsoft Ads Tracking Tags
  • Medium plan at $13.99/month – Up to 5000 Products, Buy on Google Orders Management, Tracking Tags Setup
  • Pro plan at $17.99/month – Up to 10000 Products, Buy on Google Orders Management, Tracking Tags Setup

Nabu for Google Shopping Feed (Overall ratings: 4.9/5⭐, 307 reviews)

The next app on our list is Nabu for Google Shopping Feed app. The special feature of this app is it easily & quickly sets up your Google Merchant Center & creates a Google Feed with a few clicks & without any errors. Nabu app helps you by increasing orders from Google Shopping with actual keyword suggestions which your customers are searching on Google.

Pros:

  • Add product reviews to ads
  • Bulk edit products
  • Multi-language, multi-currency support
  • Keyword Suggestions from Google Ads

Cons:

  • Problems while editing and improving product attributes in bulk

Pricing Info:

  • Free starter plan – Free for stores with less than 10 orders.
  • Advanced plan at $29.99/month – Multi-language Multi-currency, Customize with metafields, Product review integrations
  • Plus plan at $99.99/month – Priority Support,Custom features, Unlimited Keyword Suggestions

Shopping Feeds & Ad Management (Overall ratings: 4.7/5⭐, 35 reviews)

If you want to automatically build and submit product feeds to popular ad channels including Google, Microsoft Ads, Meta/Instagram, Pinterest & more then this is a perfect choice for you. The app manages & optimizes your Shopping ads for Google Ads, Microsoft Ads, & Meta/Instagram all from one easy-to-use platform. 

Once you connect your store with Sales & Orders, this platform automatically builds and submits a product feed that will get your catalog live on Google, Microsoft Bing, Meta/Instagram, Pinterest, & Snapchat.

Pros:

  • In-Depth feed & Ads reporting 
  • Real-Time Feed Reporting
  • Price Competitor Analytics

Cons:

  • Hidden expenses 

Pricing Info:

  • Starter plan at $10/month – Up to 1000 Products, 1 Feed + Microsoft Included, All Core Features
  • Basic plan at $25/month – Up to 5000 Products, 2 Feeds + Microsoft Included, All Core Features
  • Pro plan at $100/month – Up to 50,000 Products, 6 Feeds + Microsoft Included, All Core Features

Google Shopping Feed Advanced (Overall ratings: 4.8/5⭐, 318 reviews)

Let’s explore the Google Shopping Feed Advanced app, the best part of this app is it has powerful filters and field mappings that allow you to focus on marketing products that suit each channel. You can use their setup wizard to connect to Google Merchant Center and create Google Ads instantly without the fuss.

Pros:

  • Automatic feed creation and submission.
  • Sophisticated attribute mapping
  • Supports listing on multiple channel

Cons:

  • Little complicated

Pricing Info:

  • Free plan – Free for < 20 products, 300+ Channels, Custom Labels, Custom Attributes
  • Standard plan at $59/month – Unlimited Users, 300+ Channels, Custom Labels, Custom Attributes
  • Premium plan at $219/month – Unlimited Stores, Unlimited SKUs, 300+ Channels, Priority Support

Shoppingfeed (Overall ratings: 4.7/5⭐, 165 reviews)

Shoppingfeed is another great platform if you want to integrate your items with the top selling channels and create new listings as well as sync with existing ones. The app is featured with the ProductGraph technology that will seamlessly optimize your listings and index your products appropriately for any given channel.

Pros:

  • ProductGraph technology
  • Compatible with all Shopify apps 
  • Metafields Support

Cons:

  • Too expensive for small stores
  • Services are limited for countries like – United States, UK, MX, & Canada

Pricing Info:

  • Product Sync plan at $399/month – Sell on Amazon, Etsy, Walmart & more, Unlimited Orders,  Metafields+

Suite For Google Shopping Feed (Overall ratings: 4.9/5⭐, 1183 reviews)

The next app on our list is Suite For Google Shopping Feed which displays products on Google for free, ranks your products, improves their visibility on Google Shopping, &  boosts sales by generating more traffic. It also provides a facility for listing and selling products directly from Google with no commission and instant checkout functionality with a universal shopping cart.

Pros:

  • Universal shopping cart
  • Easy Product Listing
  • Enhanced eCommerce setup
  • Goal Set-Up, tracking, & order management

Cons:

  • Features seem limited

Pricing Info:

  • Free plan – Manage 500 SKUs, Target Single Country, Manage unlimited orders
  • Bronze plan at $4/month – Manage 2000 SKUs, Target Multiple Countries, Manage unlimited orders
  • Gold plan at $19/month – Manage 15000 SKUs, Target Multiple Countries, Manage unlimited orders

Google channel (Overall ratings: 3.6/5⭐, 5486 reviews)

Google channel is another good platform to get your products in front of shoppers when they are looking for them on Google. With Google channel you can list your products on Google, Sync products to your YouTube channel, and can run paid Performance Max campaigns through Google Merchant Center to promote products across Google.

Pros:

  • Beginner friendly
  • Sync products to your YouTube channel.
  • Free listing on Google is available.

Cons:

  • Problems with Images fetching
  • Support seems to be slow

Pricing Info:

  • Free to install – When you run a campaign, the ad spend is billed directly to your Google Ads account.

StoreYa: Google Ads & Shopping (Overall ratings: 4.4/5⭐, 159 reviews)

We present you with the next app on our list which is StoreYa. The best part of this app is it will enrich and optimize your products feed for Google Shopping and will optimize your shopping and Pmax campaigns in real-time. StoreYa app provides you with automatic setup and real-time optimization of keywords, ads, bidding, and the most relevant landing pages.

Pros:

  • Enriched Google Shopping feed & ads
  • Geo-targeted visitors
  • Real time automatic bid optimizer
  • Google, YouTube dynamic remarketing

Cons:

  • Too expensive for small stores

Pricing Info:

  • Basic plan at $120/month – Google search ads, Our AI optimizes your online store, 24/7 Support
  • Standard plan at $335/month – Google Shopping ads, Shopping feed optimization, Google Remarketing ads, AI optimization
  • Pro plan at $1000/month – Google Shopping ads, Shopping feed optimization, Youtube ads, Facebook/Instagram ads

Google Shopping Feed XML/CSV (Overall ratings: 5/5⭐, 293 reviews)

Google Shopping Feed XML/CSV is again a hidden gem that simply creates a fully-fledged Google Shopping product feed to be used in Google Shopping or other platforms requiring a feed. With this one app, you can set up your Google Shopping, Bing Shopping & Facebook Products Ads just in a few clicks without any fuss.

Pros:

  • Supports Multi-currency
  • Out of stocks product tagged
  • Enriched Google Shopping feed & ads

Cons:

  • The size of the feed is limited to 200,000 products +
  • Extra charges for multi-currency and multi-language feature

Pricing Info:

  • Default plan at $7/month – The price is $1 per 1000 products, Use Excel import, Advanced attributes (age group, etc)

Facebook, Google Shopping Feed (Overall ratings: 4.9/5⭐, 396 reviews)

Facebook, Google Shopping Feed app allows you with a feature to sync, manage and optimize all product feeds to Google Shopping, Facebook Shop & TikTok catalog in one place. It customizes product data for a high-converting feed. With this app, you can gain an edge over your competitors on Google Shopping Ads, Google Channel, Facebook Catalog, Facebook Channel, and TikTok Catalog once and for all!

Pros:

  • Fully Optimized Product Feeds
  • All Product Feeds In 1 Place
  • Feed Image Optimization
  • Seamless and error-free onboarding

Cons:

  • Features are limited
  • Problems while optimising the feed 
  • Does not support Multi-currency

Pricing Info:

  • Free plan – 50 variants, 1 feed, Daily and weekly sync, schedule Overall Statistics
  • Standard plan at $9.9/month – 500 variants, 2 feeds, daily and weekly sync, schedule Multi-languages Overall Statistics

ALPHA Google Shopping Feed (Overall ratings: 4.9/5⭐, 24 reviews)

The next app we brought for you is ALPHA Google Shopping Feed. You can sync once and leave the rest to the app. It will automatically sync the product’s data (like product title, price, variants, etc) whenever you update the product in your Shopify store.

Pros:

  • Shopping Feed on Single Click
  • Fully Optimized Product Feed
  • UTM Tracking Tag Included

Cons:

  • Problems with the cart

Pricing Info:

  • Basic plan at $9.99/month – Add up to 50,000 Products, Unlimited Variants, Add Multiple Countries
  • Medium plan at $29.99/month – Add up to 200,000 Products, Unlimited Variants, Add Multiple Countries
  • Ultimate plan at $49.99/month – Unlimited Products, Unlimited Variants, Add Multiple Countries

Feed for Google Shopping Feed (Overall ratings: 4.4/5⭐, 77 reviews)

Last but not least on our list is Feed for Google Shopping Feed app. The best part about this app is you can change any product data without changing data in Shopify. Also, it sends a single product, bulk product, all products with product types many more. With this app, you can change the title without changing the title in Shopify.

Pros:

  • Auto sync products
  • bulk add/update/delete
  • Customise Variant Details

Cons:

  • Tech support does not meet expectations.

Pricing Info:

  • Free plan – Free Unlimited countries, Auto Product Sync, VIP customer support
  • Medium plan at $2.99/month – Free Unlimited countries, Free Unlimited variants, Auto Product Sync, Bulk Title optimize
  • Pro plan at $4.99/month – Free Unlimited countries, Free Unlimited variants, Auto Product Sync, Bulk Title optimize

Conclusion:

We hope you have enjoyed our article- 12 Best Shopify Google Shopping Apps”. While reading through this article you have noticed that we have provided some basic and premium versions of Shopify Google Shopping Apps, with their features, pros, and cons. You just have to analyze your needs and choose according to them.

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