Amazon Shopify Integration – Everything You Need To Know In 2023

Dive into the realm of Amazon Shopify integration in 2023, unlocking a comprehensive guide to streamline your e-commerce venture. Explore the seamless synergy between Amazon and Shopify, discovering everything you need to know about this integration for optimal business growth. 

Elevate your online store with insights on Amazon Shopify integration and stay ahead in the evolving e-commerce landscape.

Shopify: Your Easy Online Store Builder!

Shopify is your e-commerce ally, providing a user-friendly platform for building and managing your online store. Create a unique storefront tailored to your brand, effortlessly add products, and handle transactions easily. 

With Shopify, you have the tools to grow your business online, from customizable themes to secure payment options. 

Start your e-commerce journey with Shopify, empowering your brand’s online presence.

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Discover Amazon: Your Hub for Easy and Convenient Shopping!

Amazon stands as a massive digital marketplace, presenting an extensive array of products. With a user-friendly interface, you can easily browse, buy, and track your orders. 

Enjoy quick deliveries, competitive prices, and a vast selection of goods. Make Amazon your first choice – the one-stop shop that makes online shopping both convenient and efficient.

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Unveiling the Unique Advantages that Make Shopify your Ideal Option!

Shopify stands out as the best option for several reasons:

  • User-friendly: Shopify is easy to use, making it accessible for beginners and seasoned users alike.
  • Customization: It allows you to tailor your online store to match your brand.
  • Security: Shopify prioritizes security, ensuring safe and reliable online transactions for both merchants and customers.
  • Scalability: Whether you’re a small business or a large enterprise, Shopify grows with your business needs.
  • Payment Options: It supports a wide range of payment gateways, offering flexibility for both merchants and customers.
  • 24/7 Support: Shopify provides around-the-clock customer support, ensuring assistance whenever you need it.
  • Mobile-Friendly: With a mobile-responsive design, Shopify offers a seamless shopping experience on various devices.

In essence, Shopify combines user-friendliness, customization, security, and ongoing support, making it a reliable choice for businesses of all sizes.

After exploring the unique advantages of Shopify, let’s delve into the synergies when combining Shopify with Amazon for unparalleled business benefits.

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The Benefits of Combining Shopify and Amazon for Business

The synergy between Shopify and Amazon integration is advantageous for sellers in various ways: 

  • Centralized Management: Sellers can efficiently oversee both Shopify and Amazon operations from a single platform.
  • Inventory Sync: Automatic synchronization prevents overselling by updating inventory levels across platforms in real-time.
  • Time and Cost Savings: Automation reduces manual efforts, saving time and minimizing operational costs.
  • Multi-Channel Selling: Reach a broader audience by selling on both Shopify and Amazon, diversifying revenue streams.
  • Consistent Information: Maintain uniform product details and pricing, ensuring a seamless customer experience.
  • Data Insights: Access comprehensive analytics for informed decision-making, including sales performance and customer behavior.

The combination of Shopify and Amazon integration presents sellers with a smooth and effective means of handling their online business affairs. This leads to time and resource efficiencies, broader market outreach, and heightened levels of customer satisfaction.

Having explored the business benefits of combining Shopify and Amazon, let’s focus on the key components for successfully integrating these two powerful platforms. 

Also read, Top 10 Sell On Amazon Shopify Apps In 2023

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Key Components for Shopify and Amazon Integration

  • API credentials: Obtain API credentials from Shopify and Amazon Seller Central to enable communication between the two platforms.
  • Integrating app: Install and configure a compatible Shopify app designed for seamless integration with Amazon.
  • Account connection: Establish a connection between your Shopify store and Amazon Seller Central through the configured integration app.
  • Product listing sync: Set up and customize the synchronization of product listings to ensure consistency between Shopify and Amazon.
  • Order and inventory management: Implement effective order fulfillment and inventory management processes to maintain accuracy across both platforms.

Now it is time to explore the essential steps to sell on Amazon through your Shopify platform. 

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Steps to Sell on Amazon via Shopify

Step 1: Join Amazon as a Professional Seller

Your first step is to have a live professional seller account on If you haven’t taken this step yet, head to Amazon services to initiate the selling process.

During the setup, specify your intended region and provide the necessary details like your name and email to establish your account. 

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Step 2: Verify category approval status

Now that you’ve got your professional seller account in place, it’s time to figure out whether the products you’re dealing with need approval. If they do, don’t forget to secure that approval from Amazon.

Step 3: Connect your Shopify store to the Amazon sales channel

After configuring your Amazon account, sign in to your Shopify account, and add the Amazon sales channel to your store by selecting the + button in the Sales channel section. Visit the Shopify segment related to Amazon and click ‘Learn More.’

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Opt for ‘Add Channel.’

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Click on ‘Connect to Amazon‘ on the last page to complete the process of adding your Amazon sales channel to your Shopify store.

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Carry out the steps required for the integration of both channels, so that your Shopify and Amazon data is seamlessly exchanged between the two platforms.

Step 4: Ensure your UPCs are Accessible

When selling on Amazon, it’s essential to have your UPCs readily available. In the product listing page’s Product ID section, you must input ‘UPC,’ ‘Barcode,’ or EAN to avoid triggering an error message. 

Typically, UPCs are used in countries like the US and Canada. If your company is registered under the Amazon brand registry, a UPC is not necessary.

Step 5: Feature your Products on Amazon

Pick the Amazon sales channel that has been installed. Head to Amazon → Create Listing.

Now, explore your Shopify catalog and choose the specific product you want to list on Amazon. Click on ‘Select Product.’

Now, you must specify whether the product is produced by your brand or if you’re reselling a product from another brand.

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Select ‘Create Listing‘ if you’re the product maker. 

If you’re a reseller, click ‘Find Product.’ Search for the product on Amazon to find a list of similar items. 

Once you’ve chosen your preferred product, select it to create an offer. If there’s no relevant product, you can still create a new listing. 

Input the product details on the listings page and proceed to publish.

Step 6: Establish a Connection Between Your Amazon Listings and Shopify

Tap ‘Link Products.’ Explore the products and pick the ones you want to associate with your Shopify account.

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Once you’ve chosen a product, you’ll encounter two options for managing your inventory settings.

You can opt for Shopify to manage your inventory settings or manually oversee your inventory.

Step 7: Configure your Payment Preferences

When choosing Shopify payments, enter your payment method and bank details for product sale payouts. Ensure you thoroughly understand the payment terms and conditions before confirming your choice.

Step 8: Embark on Multi-channel Selling

After customers place orders, they sync with your Shopify account, and you can view the details on the orders page. Shopify syncs Amazon orders even if the products aren’t listed on Shopify. 

Orders from the Amazon store are labeled as “Amazon,” and if you fulfill through Shopify, details update automatically; otherwise, they won’t.

Also read, Top 8 Shopify Amazon Import Product Apps


Wrap up

Amazon Shopify integration offers seamless synergy for e-commerce success, streamlining operations and expanding market reach. Businesses embracing this integration can optimize product visibility, enhance customer experience, and capitalize on the combined strengths of two powerhouse platforms.

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