ActiveCampaign Alternatives & Competitors You Need To Know!

ActiveCampaign Alterntives

Last Updated: December 2023

Looking for ActiveCampaign alternatives to level up your marketing game? You’ve come to the right place! In this article, you will explore top-notch competitors that can match or even surpass activecampaign’s capabilities. 

As businesses seek robust marketing automation solutions, it’s crucial to explore other options. Whether you’re seeking more features, better pricing, or a different user experience, we’ve got you covered.

Say goodbye to limitations and discover the perfect solution to supercharge your marketing efforts! Let’s dive in and explore the alternatives that you need to know!

1. Omnisend

activecampaign alternatives

Rating: ⭐ 4.5

With Omnisend, you can take your e-commerce store to new heights! This platform is tailored for you, helping your online business flourish in no time. 

Plus, enjoy seamless integration with major e-commerce platforms with just one click. Leverage pre-made automation and stunning email templates to engage your customers effortlessly.

Key Features

  • Intuitive Email Builder: Create eye-catching and engaging emails with ease.
  • Segmentation and Retargeting: Target specific groups of customers and retarget potential leads for better conversion.
  • Advanced E-commerce Features: Enhance your email marketing strategy with specialized e-commerce tools and functionalities.

2. HubSpot Email Marketing

activecampaign alternatives

Rating: ⭐ 4.4

HubSpot’s email marketing tool is an integral part of its comprehensive CRM platform. In comparison to ActiveCampaign, HubSpot offers a significantly more extensive range of features.

Within the platform, you’ll discover all the necessary tools to bolster your email drip campaigns, such as landing pages for capturing new email subscribers, email templates to design stunning layouts, and contact management tools for better organization.

Key Features

  • Powerful Free CRM: Personalize your emails and website content effortlessly with HubSpot’s detailed log of subscriber interactions, automatically updated to boost conversions.  
  • Custom Reports: Take reporting to the next level with HubSpot, allowing you to create custom reports tracking the metrics that matter most to you for more relevant insights.
  • Landing Pages: Drive conversions effectively with HubSpot’s all-inclusive landing page tools, featuring personalization tokens to enhance visitor experiences.

3. Constant Contact

activecampaign alternatives

Rating: ⭐ 4

Constant Contact stands out as a user-friendly and budget-friendly email marketing tool, making it an excellent choice for small businesses venturing into email marketing.

As well as, with its uncomplicated interface, businesses can effortlessly craft professional-looking emails, establishing effective connections with customers. If you seek a simpler email marketing platform, Constant Contact is definitely worth considering.

Key Features

  • Email Marketing Automation: Enhance engagement with automated welcome series, targeted drip campaigns, and auto-resending to non-openers.
  • Niche Integrations: Access over 300 integrations across diverse industries, surpassing ActiveCampaign’s offerings.
  • Beginner-Friendly Email Builder: Easily customize emails with the intuitive drag-and-drop editor, creating mobile-friendly and professional templates.

4. Sendinblue

activecampaign alternatives

Rating: ⭐ 4.5

SendinBlue and ActiveCampaign are user-friendly digital marketing platforms that cater to beginners and advanced marketers alike with their advanced features.

While both platforms offer sophistication, SendinBlue stands out as a more budget-friendly option without compromising on value. 

Moreover, its advanced capabilities and user-friendly interface make it an ideal choice for marketers emphasizing e-commerce.

Key Features

  • SMS Marketing: Integrate SMS campaigns with email workflows to stay closely connected with your subscribers.
  • Pre-made Email Templates: Swiftly create emails using the template library or build custom designs with the drag-and-drop builder to match your brand.
  • Automation Workflows: Automate tasks like email and SMS sending, contact categorization, and database updates with the workflow builder.

5. AWeber

activecampaign alternatives

Rating: ⭐ 4.2

AWeber, a well-established email marketing tool since the late 1990s, serves as an excellent ActiveCampaign alternative for beginners with small email lists.

Furthermore, with its user-friendly interface and budget-friendly pricing, AWeber enables you to effortlessly create and send professional-looking emails, fostering audience connections and business growth.

Key Features

  • Template Library: Access one of the largest email template libraries with 700+ designs and 600+ stock photos at AWeber’s disposal.
  • Marketing Automation: Utilize AWeber’s decent automation options to assign triggers, create flows for your emails, and automatically tag contacts in your lists.
  • Email Testing: Seamlessly test your emails across multiple email clients and devices with various integrations to ensure a flawless appearance before sending.

6. MailChimp

activecampaign alternatives

Rating: ⭐ 4.4

MailChimp, a well-known email marketing software, is widely used across various businesses, from publications to small mom-and-pop stores, providing all the necessary tools for a successful email marketing campaign.

Comparatively, ActiveCampaign is ideal for those already committed to email automation, MailChimp is a better choice if you’re still exploring and anticipating future growth in your email marketing endeavors.

Key Features

  • Behavioral Targeting: It allows you to enhance campaign precision with behavioral tagging, including welcome emails for new subscribers and remarketing ads to engage visitors after they leave your site.
  • Automation: Explore pre-built journeys in Mailchimp to send personalized product recommendations and order notifications, streamlining your automation efforts.
  • Learning Resources: Tap into MailChimp’s abundant learning materials tailored for beginners, providing valuable guidance to become a well-rounded email marketer.

7. GetResponse

activecampaign alternatives

Rating: ⭐ 4.2

GetResponse presents an excellent ActiveCampaign alternative for larger marketing teams

The user-friendly interface and customization options further enhance the experience, making it a top choice for powerful marketing solutions that cater to your team’s growth.

Key Features

  • High Deliverability: With a 99% deliverability rate, GetResponse ensures your emails reach your contacts’ inboxes, avoiding spam filters.
  • Automation: Expand your email campaigns using time-based and action-based messages, such as sending birthday wishes or product-related emails.
  • Social Ads: Create customized online ads for Facebook, Instagram, and other platforms using GetResponse’s diverse template selection.

8. Mailerlite

activecampaign alternatives

Rating: ⭐ 4.7

For individual creators or small businesses seeking an affordable and user-friendly email marketing tool, MailerLite is a compelling choice.

Additionally, it provides an excellent blend of email marketing tools and content management system capabilities, making it definitely worth considering. Also, MailerLite stands out as a budget-friendly solution

Key Features

  • Ecommerce Features: Integrate your online store, monitor e-commerce sales performance, and automate behavior-triggered campaigns with any paid plan.
  • Landing Pages and CMS Capabilities: Create landing pages on custom domains and analyze their click maps if you use a content management system.
  • Stripe Integration: Effortlessly monetize your content using Stripe integration.

9. Moosend

activecampaign alternatives

Rating: ⭐ 4.7

Moosend is an ideal email marketing platform designed specifically for bloggers and publishers. With a drag-and-drop builder and responsive email templates, creating engaging campaigns becomes effortless. 

Moreover, pre-built automated workflows save time, while audience segmentation ensures personalized emails for higher conversions. Moosend also provides lead generation and landing page creation tools.

Key Features

  • Landing Page Builder: Craft professional-looking landing pages to attract leads and boost conversion rates effortlessly.
  • Personalization: Customize content to match subscribers’ preferences and expectations, providing a more engaging and personalized experience for your audience.
  • Segmentation: Categorize your subscriber list into specific groups based on interests, demographics, and behavior, allowing targeted content delivery that resonates with each group.

10. Klaviyo

activecampaign alternatives

Rating: ⭐ 4.6

If you seek an email marketing platform with cutting-edge analytics, Klaviyo should be on your radar. Designed with data science and machine learning capabilities, it proves to be a compelling ActiveCampaign alternative for data-driven marketers.

Also, for retailers or those with a substantial audience to target, Klaviyo’s advanced analytics offer immense value. Gain valuable insights into your campaigns, understand your customers better, and make data-driven decisions.

Key Features

  • One-Click Shopify Integration: Connect your Shopify store with Klaviyo’s platform for seamless integration.
  • Robust Segmentation: Generate highly targeted lists using Klaviyo’s comprehensive data collection, incorporating customer behavior, demographics, and order history.
  • Customer Profiles: Create detailed customer profiles to gain insights and personalize email campaigns to meet their specific needs and interests.


In conclusion, choosing the right email marketing platform is essential for maximizing the success of your marketing efforts

Take the time to explore the options mentioned in this article, and you’ll be well on your way to making informed decisions that elevate your email marketing strategy.

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